Although Zara releases new pieces on an almost daily basis, it's rare that they create an entirely new category, but today is an exception. That's right, Zara makes lingerie now and all I can say is worth the wait. The collection (entitled The Female Gaze) of bras, underwear, pajamas, shapewear, nightgowns, and loungewear was clearly designed with comfort in mind, first and foremost. But each piece is undoubtedly beautiful and sensual, and since the pieces are constructed of high-quality materials like silk, alpaca, cotton, and wool, everything looks incredibly expensive (although most sets are under $100).
In total, Zara's initial lingerie launch includes a whopping 129 styles, and the neutral color options means that items can be mixed and matched. There's a lot to love here but I narrowed the offerings down to 15 pieces that I think will sell out first. It wasn't easy but someone had to do it. Let's start shopping, shall we?
Keep scrolling to shop the 15 most covetable pieces from Zara lingerie (interspersed with some of the stunning campaign images).
This shade of blue is as dreamy as it gets.
A worthy splurge, in my opinion.
This set will quickly become a year-round staple.
Apologies if you're tired of WFH references, but don't you want to work from home in this?
Another strong contender for new favorite WFH outfit.
Simply put, I need to own this.
Beautiful silk lingerie is usually far more expensive than this.
Just looking at this set makes me feel cozy.
If you don't own a knit bra yet, you know what to do.
This makes for a gorgeous layering piece too.
I'd wear these with chunky loafers.
I can never resist a little rosette.
The waistband on these beautiful underwear looks so comfortable.
Can't forget the matching shorts.
Wedding-day worthy.
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I Just Created 5 Expensive-Looking Pre-Spring Outfits from Zara, Mango, and Nordstrom—You're WelcomeOutfits for everything from a wedding to brunch.
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Step Aside, Leopard Print—This Is Unquestionably 2025's It PrintAlaïa and Zara both agree.
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Zara Just Delivered 8 Spring Shoe Trends That Will Make Your Outfits Look 10 Times ChicerFrom chic T-bar silhouettes to cherry-red shoes.
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I'm Looking for Great Spring Basics—Yes to These Styles From Zara, Vince, J.Crew, Nordstrom, and RevolveVersatile and chic.
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A Fashion Editor Walks Into Zara—7 Trends She'd Buy and 7 She'd SkipChic styles for the new season.
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Zara Is So Good RN—34 Spring Items I Think Are Worth ItThese are all but guaranteed to sell out.
