It's True: Fashion People Will Basically Live in These 7 Outfits This August

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(Image credit: Who What Wear)

What do your August plans (and adjoining August outfits) look like? The surprise heatwave took my wardrobe off-kilter, and although I'm not satisfied with the amount of sun I've had this Great British summer (my mind has been tricked into autumn mode)— summer's not over quite yet!

To begin with, there are still holidays to pack for. Many of my colleagues are on a countdown for a long-overdue adventure in Greece, Italy or the south of France. Me? I'll be staycationing and enjoying the best beaches (read: pebbles) Sussex has to offer. But there are parties, weddings, office days, festivals, work events, BBQs and so many more G-cal moments in between, so a little August outfit planning isn't such a bad idea. The month is looking busy, so having an arsenal of trusty throw-on looks that work for multiple occasions is a smart move. Many of the Instagrammed looks I've documented below won't require anything new. For example, I think it's highly likely you have a fabulous dress hanging in your wardrobe and a pair of simple flat sandals that you turn to time and again. Maybe you've already invested in a pair of wide-leg tailored trousers and just need an excuse to keep on wearing them over and over again. Permission granted.

Keep scrolling to see what to wear in August, inspired by the coolest fashion people I know and with a few handy shopping picks for your reference.

1. WIDE-LEG TROUSERS + BASIC TOP

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(Image credit: @louisahatt)

Style Notes: It's as simple as it gets, but it just works! A white vest and slouchy black trousers will never not look chic, and no matter what shoe you pair it with, this monochrome ensemble always looks polished.

Shop the Look:

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(Image credit: @brittanybathgate)

Style Notes: White and blue is another classic summer combination. The addition of tan and black accessories here gives a cool spin and an autumnal nod. Bravo, Brittany.

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2. "WOW" DRESS + FLAT SANDALS

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(Image credit: @lucywilliams02)

Style Notes: What could be more joyful than a dopamine-inducing, printed dress? Nothing of course! All you need to finish this look is a pair of simple yet comfy sandals. Job done.

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(Image credit: @natashandlovu)

Style Notes: Knitted dresses make the cut too, and whether you're stepping off the beach or preparing for summer in the city, a basket bag and flat sandal are the perfect accompaniment.

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3. COTTON CO-ORDS

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(Image credit: @laurennicolefk)

Style Notes: Co-ords have become a staple part of our summer and winter wardrobes over the past few years, and they're still a strong low-effort, high-impact outfit idea.

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(Image credit: @smythsisters)

Style Notes: This Arket set did the rounds on IG last summer, brightening up feeds across the globe. It's long since sold out, but we're grateful for the sheer amount of boxer sets now available on the market to wear with matching shirts.

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4. BANDEAU LBD + HEELS

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(Image credit: @sasha.mei)

Style Notes: Bandeaus are back (if they ever left), but especially in the form of slinky evening dresses. They're great with gold jewellery, a strappy sandal and a top handle bag, but swap the shoes for flats and the bag for a slouchy hobo and wear the look for daytime too.

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(Image credit: @pomelokiwie)

Style Notes: Tube styles are such an easy win for looking chic and feeling very comfortable. Just don't forget to check out our edit of the best strapless bras.

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5. DENIM PENCIL SKIRT + CUTE TOP

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(Image credit: @vikilefevre)

Style Notes: Denim skirts have been quietly returning to fashion wardrobes over the past few months. The French set is wearing pencil skirts instead of cut-off shorts for a more demure look.

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(Image credit: @marenschia)

Style Notes: But your denim skirt doesn't have to be overly girlish—you can easily make one feel sporty and relaxed with white sneaks.

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6. MATCHING PRINTED SKIRT + TOP

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(Image credit: @saraloura)

Style Notes: There's something about a printed co-ord top and skirt that always looks romantic and joyful to wear.

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(Image credit: @monamali_)

Style Notes: You can bring extra personality to a set with unexpected accessories.

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7. MILKMAID DRESS + FLATS

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(Image credit: @sarennya)

Style Notes: Cute, corseted and normally in shades of white, milkmaid dresses are simply divine. Flattering for any size or shape. this ultra-feminine style is one of the biggest dress trends of 2024, and its easy to see why.

Shop the Look:

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(Image credit: @chloepierreldn)

Style Notes: Not into minis? No problem, this romantic style lends well to midi and maxi lengths too.

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Next Up, From Dresses to Bags, I've Handpicked 20 New-In Pieces Just in Time for Payday

Hannah Almassi
Editor in Chief

Hannah Almassi is the Editor in Chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits. Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.