Get Ready: Victoria Beckham x Reebok May Be the Best Collab of 2018
Who's ready for 2017 to be over? From a fashion perspective, we have something major to look forward to next year: Victoria Beckham's upcoming collaboration with Reebok, which will be launching in late 2018.
"I am incredibly excited to embark on this partnership built on shared values," Beckham said in a press release. "I have always championed instilling confidence in women and Reebok is a brand that has been at the forefront of this same message for decades. To have the opportunity to challenge the traditional notions of fitness wear within a fashion context is something I have always wanted to do. I have long incorporated sportswear into my wardrobe and daily life and I am thrilled to be coming together with Reebok on such a dynamic proposition."
Of course, the feeling is mutual for the Reebok team. "As a brand, we look to partner with not just influential women, but women who want to truly change the world,” Reebok's senior vice president of women's initiatives, Corinna Werkle, said in a statement. "There's no better embodiment of this than Victoria."
We don't have details on specific pieces yet, but you can bet Beckham's designs will be impossibly chic. Stay tuned as we learn more about the highly anticipated collab.
Next up, shop the flattering $68 jeans that have a cult following in Hollywood.
Opening Image: Getty Images
Erin got her start as a Who What Wear intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.
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