This Socks Statistic Will Make Your Jaw Drop

last updated 13 August 2019

The power of Vetements never ceases to amaze us. Its edgy street appeal has sparked a cult following that’s unlike any other brand on the market right now. What makes it especially impressive is the hefty price point that comes along with owning an item from the collection. Our minds were practically blown when we first heard about their $1400 jeans.

On a visit to the Net-a-Porter offices in New York City this week where its VP of global buying, Sarah Rudson, was presenting to a group of editors, she dropped a Vetements shopping statistic that nearly made us audibly gasp. The e-commerce platform introduced $95 Vetements socks to the site, and within only five short days they had already sold 500 pairs. That’s right, 500!

Scroll down to see the socks in street style shots, and if you’re on board, shop them before they sell out.

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Net-a-Porter sold 500 pairs of $95 Vetements socks in only 5 days.

Vetements

Socks

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Nicole Kliest is a freelance writer and editor based in New York City who focuses on fashion, travel, food, wine, and pretty much anything else that's amusing to write about. After graduating from Pepperdine University with a bachelor's in journalism and creative writing, she started her career back in 2010 as Who What Wear's photo editor and throughout the last decade has contributed to publications including Fashionista, Harper's Bazaar, Elle, The Zoe Report, PopSugar, Fodor's Travel, and several others. She also copywrites and has worked with clients such as Frame, Sea, 3x1, Intelligentsia, and others to develop brand voices through storytelling and creative marketing. She's very passionate about the ways we can improve our sustainability efforts in the fashion industry as well as cultivating content that's diverse and inclusive of all people. When she's not checking out the latest restaurant opening in her West Village neighborhood or riding her bicycle along the West Side Highway, she can be found scheming her next trip somewhere around the world. (Up next is Vienna.)