I Shop for a Living—30 Products I've Added to My Valentine's Day Wish List
Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items.
Valentine's Day is so close you can almost touch it, and so begins the hunt for the perfect gift. Now, it doesn't matter if you're single, spoken for, or anywhere in between—you deserve to celebrate the holiday of love with a little treat. But where to start?
Millions of people fall into the rut of cliché gifts: a box of chocolates, roses, or (dare I say it?) a candle. However, as someone whose job is to shop, I'm a firm believer in practical gifts. Who doesn't love a cashmere sweater they can wear for years to come or a personalized gold bracelet? Keep scrolling for the 30 Valentine's Day gifts I recommend taking to checkout.
This is one fragrance that checks every single box—for Valentine's Day and beyond. It's fresh and tender without being overpowering, like a bouquet of newly blossomed flowers. Prepare to fall in love with this delightful and surprising scent.
I always appreciate a cozy wool sweater, especially an oversize one.
Why settle for a bouquet on one day when you can have one every day?
This is the year to invest in your skincare regimen with the best of the best.
A lovely piece to add a touch of elegance to your dining room.
Lacy lingerie is one option, but this Skims bodysuit is a practical (and extremely useful) alternative.
Okay, there's technically a candle in this set. But it's simple and understated.
Formulated to moisturize, nourish, and balance out your skin.
Here's one way to get your house guests talking.
A French mistake? I think not.
Slvrlake jeans are a must in every wardrobe.
You don't really know cashmere until you've tried on a piece from The Row.
Up next: This Niche French Perfume Has Over a Thousand Glowing Reviews at Sephora
Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain
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