I'm Updating My Wardrobe on a Major Budget—35 Under-$100 H&M Buys I'm After

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(Image credit: Courtesy of H&M)

"New year, new me" is the mantra. I've decided to make quite a few updates to both my personal life and my personal wardrobe. This involves a wardrobe overhaul, but one thing I'm certain of is that I definitely don't want to break the bank while doing it. I was checking out some of my favorite retailers to see where the best place to begin would be, and I found myself obsessing over the latest arrivals from H&M.

It still amazes me that H&M can create some of the season's best pieces at under $100. Right now, I'm predominately shopping for wardrobe staples that can be worn a million ways, which is exactly what I found during my recent scroll. Below, find the 35 pieces I'm beginning with.

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Sierra Mayhew
Fashion Editor

Sierra Mayhew is a fashion editor at Who What Wear, bringing a decade of industry experience to the editorial team. Since joining in 2021, she has made her mark by blending luxury and accessible fashion, decoding runway trends, and curating must-have shopping lists. Before joining Who What Wear, Sierra sharpened her skills at Harper's Bazaar and Elle, with bylines in Bazaar.com and collaborated with iconic brands such as Gucci and Ferragamo. A graduate of the University of Notre Dame, Sierra translates editorial expertise into viral social content, making fashion engaging for a new generation. Her unique perspective is rooted in her love for travel, music, and discovering the hidden gems that make New York City a constant source of inspiration.