Rosie Huntington-Whiteley Just Made This Swimsuit Sell Out in Minutes

This week Rosie Huntington-Whiteley is on holiday in Italy and posted a picture of her wearing a stone-coloured Hunza G swimsuit. After she posted the pictures of her wearing the £140 one piece, the shopping frenzy was so huge that the brand's website crashed due to "such a high number of hits." Unsurprisingly, her swimsuit, which has ring details on the shoulder straps, is now completely sold out—however, there are plenty of other similar styles in the distinctive crinkle-stretch fabric, which comes in one size and claims to mould to your body. 

The brand Hunza G is a regular feature in A-list bikini pictures, as Emily Ratajkowski, Kim Kardashian West, Rihanna, Suki Waterhouse and Hailey Baldwin have all worn the stretchy swimmers. The label Hunza was originally launched in 1984 and created the iconic minidress Julia Roberts wears in Pretty Woman; it was re-launched 30 years later. Keep scrolling to see Rosie's swimsuit and shop more Hunza G. 

rosie-huntington-whiteley-hunza-g-swimsuit-280565-1560504485938-image

(Image credit: Rosie HW)

rosie-huntington-whiteley-hunza-g-swimsuit-280565-1560504482541-image

(Image credit: Rosie HW)

rosie-huntington-whiteley-hunza-g-swimsuit-280565-1560504484200-image

(Image credit: Rosie HW)

rosie-huntington-whiteley-hunza-g-swimsuit-280565-1560504155547-image

(Image credit: Rosie HW)

Shop Hunza G:

Related: The 8 Most Popular Swimsuits Right Now, According to Instagram

Next up, see our guide to the key beachwear trends for 2019.

Emma Spedding
Freelance Fashion Editor

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.