Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
-
It's Already 2025 at Zara—These Are the 7 Trends I Think It Has Mastered
Enter the new.
By Hannah Almassi
-
Luxury Purchases Need to Be Worth It—18 New-Season Prada Items That Are Truly Special
Sponsor Content Created With Prada
By Humaa Hussain
-
I've Been a Stylist for Over 12 Years—5 Skirts Trends I'd Highly Recommend If You're 5'3" or Under
Trust me.
By Harriet Davey
-
I've Already Decided—2025 Will Be the Year I Swap My Heels for These Comfortable Trainers
Trendy and 10k steps–friendly.
By Yusra Siddiqui
-
If a French Girl Shopped & Other Stories's Sale, She'd Go for These 19 Elegant Items
A Parisian-inspired edit of the best deals.
By Emily Dawes
-
I Just Assembled the Perfect London Capsule Wardrobe With 14 Easy Pieces
Including accessories.
By Bébhinn Campbell
-
I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
-
Fact: These Timeless Flat Shoes Are the Smartest Investment I've Ever Made
A true classic.
By Maxine Eggenberger
-
Mulberry Bags Are Completely Timeless—10 Styles Fashion People Will Always Love
You can't go wrong with a classic.
By Emily Dawes
-
I Just Tried the COS Jeans Every Fashion Person Is Raving About—They Matched the Hype
As recommended by you.
By Florrie Alexander
-
I've Been a Stylist for 20 Years—These Are the Key Buys on My 2025 Wish List
Listen to the expert.
By Emily Dawes
-
I'm Obsessed With Zara's Sister Brand—20 Luxe Pieces on My Winter Wish List
Quiet luxury on the high street.
By Eliza Huber
-
I'm Picky With Jeans, But I Can't Stop Wearing This Straight-Leg Pair From Arket
I've found the holy grail of denim.
By Emily Dawes
-
The Arket Jumper Every Fashion Person Owns Has Just Come Back In Stock
Dreams do come true.
By Natalie Munro
-
This Bag Is Pure Luxury, But Kendall Jenner and I Think It's Worth Investing In
Perfection in the form of a handbag.
By Natalie Munro
-
This Sophisticated Yet Affordable Bag Brand Is Every Fashion Insider's Best-Kept Secret
It has the chicest styles.
By Remy Farrell
-
I'm Looking for Anti-Trend Boots That Will Elevate My 2025 Capsule Wardrobe—These 18 Pairs Hit the Spot
Classic styles that will last.
By Melissa Epifano
-
5 Trainers Londoners Are Wearing on Repeat Right Now
Comfy and chic.
By Florrie Alexander
-
Toteme's Camel Coats Are Still Winter's Cult Buy—Here's Why They're Worth It
A wardrobe staple.
By Remy Farrell
-
I'm a Fashion Expert—5 Leather-Jacket Styles That Will Always Be In
They never left.
By Maxine Eggenberger
-
The 11 Arket Buys Fashion People Can't Get Enough of Right Now
The numbers don't lie.
By Emily Dawes
-
I Spent Hours Researching 2025 Shoe Trends—These 6 Really Count
Trust me, I'm an editor.
By Maxine Eggenberger
-
I Always Do My Christmas Shopping in the Sales—These 23 Gifts Come Editor-Approved
From designer bags to beauty favourites.
By Florrie Alexander
-
6 Common Styling Missteps and How to Easily Fix Them
A stylist's guide.
By Remy Farrell
-
The 9 Most Expensive-Looking Pieces on the High Street This Week
The best affordable buys, according to a fashion editor.
By Emily Dawes
-
From London to Oslo, Fashion People Are Replacing Jeans With This Cosy Yet Elegant Dress Trend
Maxi hems, minimum effort.
By Florrie Alexander
-
How Much Should You Really Spend on an Engagement Ring?
Everything you should know.
By Meghan Blalock
-
Everyone Has Fallen for This Anti-Trend, Designer-Passing High-Street Bag—Now, It's Finally Back In Stock
And in winter's trending shade.
By Florrie Alexander
-
When It Comes to Chic Jumpers, This Anti-Trend Style Is the Main Player
The crème de la crème on the market.
By Florrie Alexander
-
7 Winter-Wardrobe Staples to Carry You Through the Cold Snap
Baby, it's cold outside.
By Joy Montgomery