Trust Me, These Are the Only Black Friday Fashion Sales You Need to See
The countdown to Black Friday is officially upon us. On November the 29th, the influx of sales will arrive, and I'm here to make shopping the discounts easier.
Black Friday can be an assault on your email inbox, with every brand you've ever shown interest in sending alert after alert about offers and promotions. Not to mention the TV and social media ads. It's enough to make you want a full-blown digital detox. So, here, I'm arming you with essential tips to cut through the chaos and help you find the best early Black Friday clothing deals of 2024. And let's just say I take my role of guiding you away from any tempting sale traps and towards the worthy, genuinely money-saving deals very seriously!
My qualifications? You could say I'm a shopping expert. I've been a fashion editor and stylist responsible for picking out the very best buys from a sea of products for over a decade now, and my speciality is timeless wardrobe classics (the kind you don't regret buying in sales). Being a Who What Wear UK editor also comes with plenty of insider knowledge, so you can rest assured we have (and will be keeping you updated on) the dates and details of the best clothing deals right through from Black Friday to the end of Cyber Monday.
What Should I Buy This Black Friday?
When it comes to shopping for clothes, shoes and accessories on Black Friday, you'll likely want to find classic pieces that have been slightly out of reach previously, or hard-working basics that are missing from your wardrobe and were already on your list (such as a new winter coat or pair of boots). With all our purse strings a little tighter this year, these sales can also be a great time to get started on your gift buying or kick off your partywear wardrobe. Whatever you're looking for, it's all about investing in considered, thought-through purchases that won't give you a pang of guilt when you see your bank statement in December.
Affiliate editor Emily Dawes will be shopping for wardrobe classics this Black Friday, sharing the best finds with you here.
When Is Black Friday?
This year, Black Friday is on the 29th of November, but retailers have already begun to introduce offers let me tell you, I've scrolled through them all. Below, you'll find the very best Black Friday clothing deals for 2024 with some sales launching early, and I'll continue to update this list until the end of the month with any new additions that I think are worth seeing. Think of this as your one-stop shop for finding the best fashion deals, so you might want to bookmark it now.
Of course, our team of expert Who What Wear editors have also been deep-diving into the specific deals to help guide you on the best pieces to buy. If it's specifically affordable clothing finds you're after, don't miss this round-up of the the Black Friday buys on our editors' wish lists. If you've been caught off guard by this oncoming cold snap and still need a winter coat, here's our edit of the best outerwear deals. If it's impressive beauty bargains on your list, you'll need to read all about our beauty editor's unmissable sale picks, as well as her tips on finding the best discounts on beauty tools. And if you're using the sales as an opportunity to do a spot of Christmas shopping (a wise move), I've found some incredible savings on gorgeous gifts to help you along the way.
Scroll on to see the very best Black Friday clothing deals for 2024.
- Whistles Sale: Up to 50% Off
- Rise & Fall Black Friday Sale: 20% Off
- Harrods Seasonal Sale: Up t0 30% Off
- Nobody's Child Black Friday Sale: 25% Off
- Net-a-porter Sale
- Mango Sale
- Anthropologie Sale
My Pick of the Best Black Friday Clothing Deals and Codes
- Toteme Two-Tone Cashmere-Blend Coat was £1030 now £618
- Rise & Fall Cashmere Jumper was £175 now £140
- Mulberry Lily Shoulder Bag was £1095 now £875
SHOP THE BEST EARLY BLACK FRIDAY CLOTHING DEALS, BY BRAND:
WHISTLES SALE
Whistles manages to nail those expensive-looking classics that we keep in regular rotation for many years, making it a brand that fashion editors turn to again and again to bolster their wardrobes. The prices can sometimes be a little higher than your average high street store, so Black Friday is the perfect opportunity to invest in the brand's premium quality for less. Right now, there's up to 50% off.
Shop the Whistles sale:
RISE & FALL BLACK FRIDAY SALE
Rise & Fall have launched their Black Friday 2024 sale early with 20% off everything site-wide. Of my favourite picks, there's a sleek dress ready to earn its place as your go-to LBD. Alongside, the knit jumper that's adored by the fashion crowd for its cosy composition of 30% Mongolian cashmere and 70% merino wool.
Shop the Rise & Fall sale:
HARRODS SEAONSAL SALE
We all know Harrods is the destination for luxury buys, and I can recommend heading there to treat yourself (or your loved ones) to winter investment buys (there's so many great designer bags), luxe eveningwear and seriously special gifts in the run-up to the festive period. Until the 4th of December, Harrods has up to 30% off selected pieces.
Shop the Harrods sale:
NOBODY'S CHILD BLACK FRIDAY SALE
Nobody's Child does beautiful dresses that you'll often find the Who What Wear UK team wearing to weddings, work and everything in between, but I've recently noticed the affordable (and sustainably minded) brand nailing winter staples too. The new knitwear pieces have particularly caught my eye as we head into winter. Now there's 25% off everything with code BF25.
Shop the Nobody's Child sale:
NET-A-PORTER SALE
Whether it's ball gowns or blazers, boots or a bikini, you're bound to find the pieces on your wish list at NET-A-PORTER.
Shop the Net-a-porter sale:
MANGO SALE
We all know and love Mango for its expensive-looking high street buys—whether you always turn there for great outerwear, stylish shoes or elevated partywear. Now, the brand is offering selected items for less. And these aren't the dregs of the season, there are so many great winter buys included that will see you through the colder months ahead (and beyond).
Shop the Mango sale:
ANTHROPOLOGIE SALE
As a treat before the upcoming influx of Black Friday deals, Anthropologie has launched its sale of up to 50% off selected items. Alongside the various homeware pieces that have made their way into my basket are a selection of staples with a modern edge, elegant evening pieces and winter-ready standouts, all primed to instantly fold into my outfit rotations.
Shop the Anthropologie sale:
Sleek, refined, and ready to be your go-to for events all year long.
The bold balloon sleeves are such a nice touch.
Create the illusion of a bold hourglass silhouette with this sculpted blazer.
Just add jeans for the ultimate jeans-and-nice-top pairing.
Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.
Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.
Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.
When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.
Emily is currently on maternity leave.
- Florrie AlexanderActing Affiliates Editor
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