Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
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The Best Designer Bags of All Time, According to the Experts
You'll never regret one of these.
By Emily Dawes
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The 9 Most Expensive-Looking Pieces on the High Street This Week
The best affordable buys, according to a fashion editor.
By Emily Dawes
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When Victoria Beckham Wears Her Favourite Puddle Pants, She Never Forgets This Styling Trick
My new accessory crush.
By Natalie Munro
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Alexa Chung and Londoners are Already On Board With Winter’s Most Elegant Cardigan Trend
Now I am, too.
By Natalie Munro
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I Want to Look Sophisticated and Put-Together This Season—5 Skirt Outfits I Know Will Nail the Brief
Step into winter.
By Avalon Afriyie
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5 Chic Party Outfit Ideas for All Types of Dress Codes
Your festive-outfit dilemmas, sorted.
By Harriet Davey
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From Flats to Kitten Heels, These Are the 9 Best Shoes to Wear With Wide-Leg Trousers
Exquisite pairings.
By Maxine Eggenberger
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Kendall Jenner Is in Her Miniskirt Era—These Are Her 5 Perfect Shoe Pairings
In Kendall we trust.
By Natalie Munro
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I'm Making 2025 Predictions—This Will Be the Next It Bag to Sell Out
It's all in the details.
By Florrie Alexander
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This Bag Is Pure Luxury, But Kendall Jenner and I Think It's Worth Investing In
Perfection in the form of a handbag.
By Natalie Munro
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I've Done the Research—These Are the Trainer Styles Fashion People Are Backing This Winter
Comfy, cool and cold-weather appropriate.
By Jess Kelham-Hohler
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Loves of My Life: Sophie Skelton
The actress on dream holidays, date nights and her dog, Loka.
By Remy Farrell
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I Always Do My Christmas Shopping In The Sales—23 Gifts That Are Sure to Impress
From designer bags to beauty favourites.
By Florrie Alexander
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Fashion People in Paris Wear This Elegant Shoe Trend With Basics
Step your game up.
By Natalie Munro
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PSA: The COS Cashmere Jumper on Every Fashion Person's Wish List Is Back In Stock!
And in a new colourway.
By Florrie Alexander
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This Elegant H&M Coat Has Been Sold Out Since Last Year—Now It’s Back
Second chances shouldn't be taken for granted.
By Emily Dawes
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Celebs, Influencers and I Agree—This Is the Most Classic Coat You Can Buy
It will never let you down.
By Emily Dawes
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
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Not All Boots and Trousers Go Together, But These Combinations Always Work
Foolproof outfit formulas.
By Remy Farrell
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I'm a Fashion Editor With Classic Taste—7 Elegant, Anti-Trend Outfits I'm Going to Rely On This Winter
Elegant everyday formulas.
By Bébhinn Campbell
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This "Boring" Coat Is the Key to Looking Elevated This Winter
I have proof.
By Maxine Eggenberger
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Fashion People Are Unanimous—This “Dated” Jumper Trend Is Back for Winter 2024
I couldn't be happier.
By Natalie Munro
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I've Covered Zara’s Black Friday Sale for 8 Years—Here Are the Deals I'm Excited for (and Secret Savings to Shop Now)
We're talking early offers with 48% off!
By Hannah Almassi
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Fact: Every Fashion Editor Aspires to Own Jewellery by These Luxe Designer Brands
Extremely covetable jewels.
By Bianca Nieves
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Jennifer Lawrence Wore the Colour Trend Elegant Women Are Buying Instead of Black
Move over, LBDs.
By Erin Fitzpatrick
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Lily-Rose Depp Ditched Trainers for the Airport and Wore These London-Girl Flats Instead
Chic and comfortable.
By Natalie Munro
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PSA: Reformation’s Black Friday 2024 Sale Is Coming—Here's Everything On My Wish List
The best deals, period.
By Emily Dawes
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From Hailey to Zoë, Every Chic Celebrity Is Carrying This Winter It Bag
Spotted.
By Eliza Huber
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The Arket Jumper Every Fashion Person Owns Has Just Come Back In Stock
Dreams do come true.
By Natalie Munro
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The Timeless Staples We've Bookmarked for the COS Black Friday Sale
Smart buys.
By Florrie Alexander