I Just Tried the Trending French Face Mask That Celebs Swear By

Ever wondered whether a new beauty launch or trending product is truly worth the hype? If so, you’re in the right place. I Just Tried… is our beauty column where we test out everything from new formulations to cult classics to find out whether they’re really worth your money. Oh, and we’ll answer the most-searched-for questions so you don’t have even have to ask.

When it comes to affordable skincare, there's one country that always gets it right: France. In fact, whether I'm interviewing a dermatologist or a celebrity about their skincare habits, there's one common denominator: People with great skin have a plethora of French pharmacy brands in their beauty stashes. So when I got wind that yet another beauty product was trending on TikTok, I wasn't hugely surprised to hear that it was a face mask from French skincare brand Caudalie. After all, the brand's cult Beauty Elixir already has everyone from Rosie Huntington-Whiteley to Victoria Beckham raving about it, and a bottle of Caudalie Vinoperfect Radiance Serum sells every 30 seconds somewhere in the world. This time though, it's the Caudalie Instant Detox Mask that has been causing waves—a beloved clay formula that already has a permanent home in my bathroom cupboard.

Ahead, keep scrolling for everything you need to know about the trending face mask, including which celebrities swear by it and my honest review.

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(Image credit: MICA RICKETTS)

Despite having combination, blemish-prone skin, I am often wary about clay face masks that claim to be particularly deep-cleansing or pore-minimising, as experience has taught me that such formulations can often leave my skin feeling stripped, irritated and worse in the long run. The Caudalie Instant Detox Mask is different, however. Sure, it makes all of those bold claims on the tube, but this mask feels seriously gentle on the skin.

First up, it uses pink clay, which is probably the gentlest of all clays thanks to its light texture and nourishing properties. It also uses Caudalie's trademark ingredient, grapes, which are natural antioxidants, protect skin from damage and boost glow. Alongside papaya enzymes to nibble away dead skin cells and coffee to decongest pores and invigorate a tired complexion, this mask is genuinely a bit of an all-rounder.

I apply it to clean, dry skin and then wait 10 minutes while it works its magic. Once I've rinsed it away, my skin always looks brighter, more even in tone, and, most importantly, soft and replenished rather than stripped and dry. 

And I'm not the only fan.

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(Image credit: @KOURTNEYKARDASH)

When sharing her nightly skincare routine with Harper's Bazaar, Kourtney Kardashian revealed that she loves using the Caudalie Instant Detox Mask to keep her complexion clear. "My skin can break out very easily," Kardashian explained while applying the face mask. "It's important to me to use products that are as clean as possible."

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(Image credit: @DREWBARRYMORE)

Joining me in the fight against adult acne, Drew Barrymore also swears by this purifying mask to keep "weird hormonal breakouts" in check. In an Instagram video, while applying the product, Barrymore questioned why she was "45 with the skin of a prepubescent boy" and hoped that Caudalie would save the day with this skin-soothing formulation. 

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(Image credit: @LENAFARL)

It isn't just celebrities, either. Chic French women genuinely swear Caudalie as well. And that's reason enough for me to adore it. 

The Product 101

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Mica Ricketts

Mica Ricketts is a freelance beauty editor, copywriter and regular contributor to Who What Wear UK. She also writes for titles including Marie Claire Refinery 29 and Cosmopolitan, and previously worked at Who What Wear UK as Beauty Editor. With experience in both editorial and content management, she also works with beauty brands and small businesses on brand messaging and content strategy. As a busy mum of two, she is passionate about finding efficacious beauty products that can disguise all signs of tiredness with minimal effort.