23 Lingerie Brands We Always Recommend to Our Friends
When it comes to finding out your correct bra size, we've got you covered with a genius calculator, and when it comes to shopping the best bras, we also know where to go. But what about the best lingerie brands? Lingerie doesn't just cover bras—we're talking about knickers, pj sets, bodysuits, robes and bras. As this section of our wardrobe is intensely personal and dictated by our size, shape and budgets, finding just what you're after can be hard.
For example, you might have bigger boobs but would love a lacy triangle bra that finally fits. Or maybe you're a minimalist and want a great store that sells chic separates. Or perhaps you just want to upgrade your underwear drawer with some new and interesting labels. We've rounded up the best lingerie brands to suit every style and body shape, so keep scrolling to see the ultimate guide.
1. Dora Larsen
Best for: Joyful colour-clashing lingerie you can mix and match.
2. Marks and Spencer
Best for: Size-inclusive sets, silk robes and comfy pj's.
This beauty is available in cup sizes A through E.
3. Les Girls Les Boys
Best for: Comfy jersey bras and pants.
4. Savage x Fenty
Best for: Lace one-piece outfits and sexy sets.
5. Simone Pérèle
Best for: French lace bras.
6. Pour Moi
Best for: Everyday underwired bras.
7. Yolke
Best for: Stunning silk sleepwear.
8. Love Stories
Best for: Colourful bras you'll want to show off.
It's all about mixed textures (and colours) at Love Stories.
9. SKIMS
Best for: Inclusive basics.
10. Stripe & Stare
Best for: Super-soft sustainable knickers.
11. & Other Stories
Best for: Pretty bras for smaller chests.
12. Bluebella
Best for: Skimpy sets.
13. La Perla
Best for: Satin nightdresses and matching robes.
14. Boux Avenue
Best for: Day-to-day matching sets.
15. Calvin Klein
Best for: Soft triangle bras.
16. Chantelle
Best for: Elevated T-shirt bras.
The comfiest bra around, with a little extra lift.
17. Wonderbra
Best for: Stay-put strapless bras.
18. Nubian Skin
Best for: Skin tone– and size-inclusive bodysuits, bras, pants and slips.
19. Olivia von Halle
Best for: Chic silk robes.
20. Coco de Mer
Best for: Fancy pants.
21. Freya
Best for: Pretty larger-cup-size bras.
Larger-cup bras that actually look pretty? We're sold.
22. Victoria's Secret
Best for: Push-up bras in sizes A through F.
23. Agent Provocateur
Best for: Suspender three-piece sets.
Next up, the three best-selling bras to know.
Harriet Davey is a freelance fashion editor who has been part of Who What Wear's extended team since 2017. She previously worked in print at Look magazine and has since worked across print, digital and social for many other titles, including British Vogue, Stylist, Grazia, Refinery29 and Marie Claire. Also a stylist, Harriet has had the pleasure of producing cover shoots and editorials along with commercial shoots for brands including Boux Avenue, Watches of Switzerland, Benefit Cosmetics and Revolution. To add to this, Harriet also works in live TV styling for ITV’s This Morning.Back to Who What Wear. With hundreds of published stories on site, Harriet knows what the WWW reader wants. Keeping up to date with the latest It buys and runway trends, she can guarantee to keep you one step ahead of the most stylish people.When not writing or styling, Harriet loves to go shopping (yes, more fashion). If she’s not in a local Hackney bar or restaurant, you can find her forever searching for her next holiday destination.
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