Humaa Hussain
Humaa is the Junior Branded Content Editor at Who What Wear UK, where she specialises in paid-for and affiliate content across beauty and fashion. She holds a BA Hons in English Literature and has previously held editor positions at British Vogue and Marie Claire US. Before joining Who What Wear UK, she was part of the US Branded Content team, bringing her expertise back home to help grow the UK division. With years of experience testing and reviewing fashion and beauty products, she writes trend-driven and commerce-focused stories. When she's not shopping for work, she's making her way through her Kindle TBR list—spoiler: it's a long one. Follow her on Instagram at @Humaa.Hussain
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I've Studied it Closely—These Six Colours Pair Beautifully With Brown
Brown is the new black.
By Avalon Afriyie
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We Can Always Count on These 13 Brands to Serve Up the Best Boots
Names to know.
By Maxine Eggenberger
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I’m a Fashion Editor With Expensive Taste—21 New-In M&S Buys That Have My Full Attention Right Now
Sponsor Content Created With M&S
By Humaa Hussain
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I'm a Fashion Expert—5 Ways I'm Wearing One of This Year's Biggest Coat Trends
Fresh outfit inspo.
By Humaa Hussain
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6 Winter Outfits That Are Guaranteed to Make You Look Rich
From a designer-loving editor.
By Humaa Hussain
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These Are the Best Layering Pieces to Invest in for a Classic, Minimal and Stylish Wardrobe
True staples.
By Humaa Hussain
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I'm a Fashion Editor With Classic Taste—16 Chic Winter Buys That Have Caught My Eye
Sponsor Content Created With White Stuff
By Humaa Hussain
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PSA: I Build My Entire Winter Wardrobe Around These 4 Shoes From Clarks —Here's Why
Sponsor Content Created With Clarks
By Humaa Hussain
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I'm a Shopping Expert—18 Classic High-Street Buys That Will Carry You Right Into 2025
Sponsor Content Created With Free People
By Humaa Hussain
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I Have Designer Taste on a High-Street Budget—22 New-In M&S Buys That Have Caught My Eye
Sponsor Content Created With M&S
By Humaa Hussain
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Trust Me—These 24 & Other Stories Buys Look So Premium
You're welcome.
By Joy Montgomery
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Forget the Trends—Our Fashion Editors Are Bookmarking These 15 Elegant Buys for Winter
Sponsor Content Created With NET-A-PORTER
By Humaa Hussain
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6 Midi Skirt and Boots Outfits That Make Winter Dressing Beyond Easy
Simple, elevated looks.
By Jess Kelham-Hohler
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I've Done the Research—Everyone's Wearing These 5 Expensive-Looking Jewelry Trends Right Now
They're giving quiet luxury.
By Humaa Hussain
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Mark My Words: This Non–Skinny Jean Trend Will Make a Big Comeback This Year
Wear this jeans trend with flare!
By Charly Suggett