Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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These 48 Elevated Staples Feel Very 2025, and They're All Included in Nordstrom's Half-Yearly Sale
Beyond chic.
By Bobby Schuessler
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I Just Got Back From NYC—Now I'm Thinking About These J.Crew, Zara, and Nordstrom Items
The coolest vibes.
By Bobby Schuessler
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I Love the Sweaters at Zara, COS, J.Crew, Vince, and Nordstrom—31 That Are Gorgeous
New staples ahead.
By Bobby Schuessler
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The 4 Elegant Winter Trends My Mom and I Think Are So Fashionable
The chicest picks.
By Bobby Schuessler
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The Iconic Louis Vuitton x Murakami Collection Is Coming Back—Everything You Need to Know
Get ready!
By Bobby Schuessler
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I Was a VIP Nordstrom Stylist—These 5 Elevated Winter Basics Are the Most Fashionable
Upgrade your wardrobe.
By Bobby Schuessler
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The Reviews Are In: These Are the 29 Best Waterproof Boots You Can Buy
Top-rated picks.
By Bobby Schuessler
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If a Chic Parisian Shopped the Nordstrom Half-Yearly Sale, These 38 Items Would Be the Standouts
Elevated silhouettes ahead.
By Bobby Schuessler
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People in Paris Are Wearing These 4 Elevated Staples With Jeans This Winter
Versatile must-haves.
By Bobby Schuessler
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Women in Paris Wear These 8 Elegant Basics More Than Anything Else
Trust me, I know.
By Bobby Schuessler
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75 Fantastic Gift Ideas Fashion People Will Be Into
Gorgeous bags, sweaters, jewelry, and more.
By Bobby Schuessler
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J.Crew Threw an Epic Holiday Event—Check It Out, and Then Shop the Chicest Sweaters of the Season
Festive content ahead.
By Bobby Schuessler
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The Refreshed Nordstrom App Is Legit—We Asked One of the Digital Stylists for Her 2025 Shopping List
Top-notch shopping picks ahead.
By Bobby Schuessler
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I'm a Former Nordstrom Buyer—These Winter Items Will Make Any Outfit Look *Richer*
Elevated selects.
By Bobby Schuessler
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This Banana Republic Holiday Party Was as Chic as It Gets—Check It Out, Plus Shop A+ Cashmere
What a night.
By Bobby Schuessler