Allyson Payer
Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
-
These Are the Celebrity Fashion It Girls of 2024
The ones to watch.
By Allyson Payer
-
6 Winter Trends From Zara I'm Buying to Replace the "Dated" Ones in My Closet
Shop the soon-to-be-sold-out goods.
By Allyson Payer
-
It's Not a Coincidence—Everyone Is Trading Black Handbags for This Clashing Trend
Olivia Rodrigo included.
By Allyson Payer
-
Jennifer Lopez Just Wore the $98 Jeans the Internet Loves
She must've read the reviews.
By Allyson Payer
-
8 Especially Chic Jennifer Lopez Outfits That Rely On Elevated Basics
She has a good eye.
By Allyson Payer
-
The Byredo Scents That Are Actually Worth Your Money, Ranked by an Editor
You're welcome.
By Allyson Payer
-
Selena Gomez Wore the Casual Winter Flats L.A. Girls Swear By
She gets it.
By Allyson Payer
-
Sienna Miller Just Made Me Want to Wear the Jeans I Stopped Wearing Years Ago
If she wears them, they're still cool.
By Allyson Payer
-
Shopbop's Cyber Monday Sale Is Here, and I'm Eyeing These 31 Special Items Before They Sell Out
Don't sleep on these finds.
By Allyson Payer
-
Dakota Johnson Just Wore the Pretty Winter Coat Trend That Makes Jeans Look Rich
Get yourself one.
By Allyson Payer
-
I'm a Reformation-Obsessed Editor—33 Top-Tier Items I'm Ordering on Black Friday
The one you've been waiting for.
By Allyson Payer
-
I Didn't Think Leggings With Heels Were My Thing Until I Saw How Katie Holmes Just Wore Them
Mind changed.
By Allyson Payer
-
Taylor Swift Just Wore Black Skinny Jeans in the Most 2024 Way to the Chiefs Game
A rare jeans outfit for TS.
By Allyson Payer
-
This Flat-Shoe Trend Looks So Posh, and Angelina Jolie Just Wore It on the Red Carpet
Per usual, she looks chic.
By Allyson Payer
-
Jennifer Lopez Just Wore the Most Relatable Anti-Trend Jeans-and-Boots Outfit
We love casual J.Lo.
By Allyson Payer