I Thought These Trends Disappeared in the 2010s—Now They're Back and I'm Not Mad
The year is 2010, your friends have just texted your Blackberry to ask if you're going clubbing, so you pull out your LBD and caged heels. I was 20 years old back then, so this is, of course exactly what I would be doing at the weekend. My wardrobe consisted mainly of Topshop skinny jeans that I had to lay on the floor to wriggle into, leather jackets and bodycon dresses (again, all super tight) and stacks of statement jewellery that I'd pile on all together.
Whilst heading out for 79p drinks at University in Northampton is a thing of the past, I can say that 2024 does feel the most similar—fashion-wise—to this memorable time in my life. Firstly, the disk waist-belt (you know the one) is back, and even though I loved it in the early noughties, I never thought it would have a resurgence.
When it comes to necklaces, statement pendant, chain and beaded styles are key this season. Leather jackets and cardigans are back as the coolest cover-ups, and denim shorts are having a moment—even if they're not the hotpants formally worn by Beyoncé, Kate Moss and co.
Here are the eight 2010s fashion trends that will always back around, and where you can shop them right now, if you're feeling nostalgic.
The 2010 Trends Fashion People Say Are Back
1. The LBD
Style Notes: Let's face it, Victoria Beckham has (and always will be) the poster girl for the LBD, ever since she set the precedent as Posh Spice. Bandeau mini dresses are back in a big way, so no doubt you've seen a similar style on Instagram recently. I'll pass on the thigh-high boots this time around, though.
Shop the Look:
You can't deny the flattering appeal of a bandeau dress.
Does it get any more fabulous than a 16Arlington feather dress? I think not.
2. Statement Necklace
Style Notes: A going-out outfit in 2010 wouldn't be complete without a large, look-at-me necklace. Statement accessories were key, and 2023 is seeing a lot of styles make a comeback. Rope necklaces with big pendants, chunky chains and bold beads are some of the styles to look out for.
Shop the Look:
The motto for jewellery right now is the more the merrier.
3. Cable-Knit Cardigan
Style Notes: A shoulder-robed cardigan? Totally 2010. Instead of a jacket or coat, cardigans—in particular, cable-knit styles—were the cover-up to choose. And who doesn't still love a cosy cardie? They're an autumn favourite to wear with baggy jeans and trainers.
Shop the Look:
4. Leather Jacket
Style Notes: In 2010, you wouldn't leave the house without a skintight leather jacket in tow. Ashanti styled hers with matching (equally as tight) leggings and peep-toe, heeled boots—a microtrend in their own right. Leather is back this year in the form of buckled bikers and sleek, minimalist jackets.
Shop the Look:
If you want the 2010 vibe, opt for a more fitted, cropped style.
5. Super-Skinny Jeans
Style Notes: If you were a teenager or young adult in 2010, you will most likely have owned Topshop Jamie jeans in at least two colours. And when I think of the skinniest styles, I will always instantly relate them to Kate Moss. The noughties fashion icon wore hers with a tank top, low-slung belt and boucle jacket (also back this year), but now, you'll most likely see them worn with slouchier sweaters and blazers.
Shop the Look:
These come in not one, not two, but three different lengths for the ideal fit.
ASOS is always a go-to when it comes to skinny jeans all year round.
6. Denim Shorts
Style Notes: Everyone from Beyoncé to Kate Moss sported super-short denim hot pants back in 2010. For a festival with boots or a night out with tights or leggings (yes, really), they were a firm favourite. This summer, we expect to see these make a return.
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7. Waist Belts
Style Notes: Along with the statement necklace, there's no doubt you would add some form of belt to the majority of your outfits in the 2010s. Waist styles were key, and I for one had a whole collection in all colours to wear with every single outfit. My collection included the disk belt, which, to my surprise, is now being worn once again and can be found on the high street at the likes of Urban Outfitters.
Shop the Look:
Never did I ever think I would see the return of the disk belt. But here it is.
Studded styles are also making their way onto fashion people's wish lists.
8. Crochet Tops
Style Notes: In the 2010s, Coachella was the event we all dreamed of going to, with many celebs attending simply to showcase their festival style. It was Vanessa Hudgens who undoubtably had the most iconic ensembles, owning the boho chic aesthetic that has circled back around in 2024. Thanks to her, crochet tops to this day can be spotted everywhere, both in and out of festival season.
Shop the Look:
This gorgeous tank was crocheted by hand.
This story was originally published at an earlier date and has since been updated.
Harriet Davey is a freelance fashion editor who has been part of Who What Wear's extended team since 2017. She previously worked in print at Look magazine and has since worked across print, digital and social for many other titles, including British Vogue, Stylist, Grazia, Refinery29 and Marie Claire. Also a stylist, Harriet has had the pleasure of producing cover shoots and editorials along with commercial shoots for brands including Boux Avenue, Watches of Switzerland, Benefit Cosmetics and Revolution. To add to this, Harriet also works in live TV styling for ITV’s This Morning.Back to Who What Wear. With hundreds of published stories on site, Harriet knows what the WWW reader wants. Keeping up to date with the latest It buys and runway trends, she can guarantee to keep you one step ahead of the most stylish people.When not writing or styling, Harriet loves to go shopping (yes, more fashion). If she’s not in a local Hackney bar or restaurant, you can find her forever searching for her next holiday destination.
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