16 Fashion Brands Our Editors Wear More Than Any Others
By now you’ve surely grasped that our editors have a thing for fashion. That’s a given at this point considering the nature of our jobs as editors—but how much do you really know about what our editors are wearing IRL? With our market editor’s Trust Me, Buy This shopping series and this editor’s take on What’s Cool in Fashion, you probably have a sense of some the pieces that are in our closets, but what fashion brands do we wear more than any others?
Ahead, Who What Wear’s editors are weighing in about the fashion brands we can’t live without. Whether they’re investment buys from luxury brands that are worth every penny, elevated basics, or the shoe label taking over our closets, these are the fashion brands we all stand behind. Yes, you’ll spot us wearing these brands everywhere from the office to work events to vacation shots posted on our Instagram feeds. Here, shop the 16 editor-approved fashion brands to wear now.
1. Réalisation
On weekends and vacations, I pretty much live in dresses from Réalisation—from '90s-inspired micro minis like this one to long floral silhouettes.
Shop Réalisation:
2. Chanel
Chanel is always a great investment. Whether it's the two-tone slingback heels I bought a few years back, the quilted 2.55 bag I picked up a decade ago, or vintage pieces I've found in Paris, Chanel is always in heavy rotation in my wardrobe because it truly never goes out of style.
Shop Chanel:
3. Totême
Totême is the brand I'm gravitating to for pieces that feel minimal and luxe all at the same time.
Shop Totême:
4. Oliver Peoples
"These are the only sunglasses I wear right now. They're incredibly well-made, don't feel like every other trendy pair on the market, and fit my small-ish face perfectly. The Row x Oliver Peoples is one of my favorite enduring collaborations."
Shop Oliver Peoples:
5. Hayward
"Hayward bags are so special. They manufacture right in New York, which is rare, and the co-founders are warm and delightful. I find myself wearing them constantly because they function as a 'special neutral' for me, meaning they go with anything, but aren't playing a supporting character in your outfit. They add dimension and visual interest to your look, yet are completely versatile. To me, that is the ideal balance to strike for a bag. Hayward nails it."
Shop Hayward:
6. Agolde
"I wear these jeans more than any other item in my wardrobe, so Agolde definitely gets first place."
Shop Agolde:
7. Rixo
"There are always a few Rixo pieces in my rotation on any given season."
Shop Rixo:
8. Jacquemus
"I love a good party outfit and, more often than not, mine involve something Jacuqemus."
Shop Jacquemus:
9. The Line by K
"I always turn to The Line by K for beautifully designed basics that make a simple jeans outfit feel special."
Shop The Line By K:
10. Staud
"Though the shoes and bags are excellent, Staud's clothing doesn't get nearly the hype it deserves, IMHO. I'm slowly but surely filling my closet with its fun pieces."
Shop Staud:
11. The Range
"The Range is my new favorite brand for quality basics that will take you from day to night in style."
Shop The Range:
12. Dôen
"On the weekends, I practically live in Dôen's breezy and effortless tops and dresses. Its vintage-inspired prints are so romantic and perfect for L.A. summers."
Shop Dôen:
13. Reformation
"Honestly, who doesn't love Reformation? Just when I think its stuff couldn't possibly get any cuter, it does."
Shop Reformation:
14. By Far
"By Far shoes are slowly but surely taking over my closet, and that's fine by me. I'm particularly partial to all the square-toe sandals."
Shop By Far:
15. Tibi
"I am a Tibi girl through and through. I find everything from the blazers to the strappy sandals extremely elevated yet fun all at the same time."
Shop TIbi:
16. Ganni
"Ganni is another brand I find myself wearing and buying more than any other. The pieces, although sometimes overwhelming at first, somehow fit seamlessly into the rest of my wardrobe every time."
Shop Ganni:
Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.