This Cult-Favorite Detangling Brush is Now More Sustainable and Eco-Friendly
Wouldn't it be great if every plastic product you love was eventually made with plant-based materials? I was recently thinking about some of the products I use daily, things like my hairbrush, toothbrush, and makeup brushes, and realized many are made with plastic. I'm hyper-aware of sustainability in other aspects of my life. I sort my recycling, use reusable grocery bags, avoid single-use plastic, and more. And I'm committed to making swaps with my beauty products as well.
Though it may seem like a small step in the grand scheme of things, Tangle Teezer is making its cult-favorite detangling hairbrush more eco-friendly. Meet the Plant Brush.
Tangle Teezer's new Plant Brush is made from 85% castor bean oil that's been turned into bio-plastic. By making this swap, Tangle Teezer is taking a major step toward reducing its carbon footprint. The brand has also committed to a no-waste approach by turning any byproducts into fertilizer.
While the material has been switched, the Plant Brush feels like the same brush fans of the brand know and love. It still uses the same two-tiered teeth technology as other brushes from Tangle Teezer, meaning it has both long and short bristles. The long bristles detangle snarls, while the short bristles help smooth the cuticle.
The brand is also phasing out all of its plastic packaging. By 2025, all Tangle Teezer products will come in unbleached, sustainably-sourced
cardboard. At this point, swaps like this feel like common sense as we navigate a more sustainable future, and hopefully, more brands will follow Tangle Teezer's lead.
Shop the Plant Brush in three colors:
Shop some of our other Tangle Teezer favorites:
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Katie Berohn is the associate beauty editor at Who What Wear. Previously, she worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles. When she's not obsessing over the latest skincare launch or continuing her journey to smell every perfume on the planet, Katie can be found taking a hot yoga class, trying everything on the menu at New York's newest restaurant, or hanging out at a trendy wine bar with her friends.
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