Online Shopping
Learn more about Online Shopping with the experts and editors at Who What Wear.
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I'm a Former Revolve Buyer—These 27 Items Are on My "Buy for Winter" List
Some have already been ordered.
By Anna LaPlaca
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Nordstrom's New Shoe Arrivals Are Dangerously Chic—27 Styles Worth Buying
From boots to sneakers.
By Chichi Offor
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I'm Only Buying My Winter Basics From This One Nordstrom Brand
It's *that* good.
By Lauren Adhav
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You're Not Dreaming—These 29 Designer Bags Are Actually Under $300
They're so good.
By Chichi Offor
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Shop 31 of This Week's Best New Arrivals
Prepare to be slightly overwhelmed.
By Nicole Akhtarzad Eshaghpour
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It Feels Wrong That These Items Are On Sale at Saks for Black Friday, But I'm Not Complaining
*Buys everything.*
By Eliza Huber
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With Pieces This Chic, I Can See Why Red Still Reigns Supreme Among the Fashion Set
Plus, some stellar outfit ideas to get you inspired.
By Jennifer Camp Forbes
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My Friend Wants a Chic Wardrobe—I Sent Her These Early Black Friday Fashion Deals
Discounted gems from Nordstrom, Zara, J.Crew, and more.
By Jennifer Camp Forbes
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I Don't Make the Rules—Here Are All the Chic Colors to Pair With the Leopard-Print Trend This Fall
Plus, some stylish outfits to get you inspired.
By Jennifer Camp Forbes
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20 Stylish and Effective Accessories That Offer Sweet Relief for Sound-Sensitive Fashion People
Calming, efficient, and oh so chic? Yes, please.
By Jennifer Camp Forbes
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Your Guide to Gifting Black-Owned Brands at Every Price Point
Make every dollar count.
By Jasmine Fox-Suliaman
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Chic People in London and NYC Love This Winter Shoe Trend—10 Styles From Nordstrom's BF Sale
Who can say no to discounted designer footwear?
By Nikki Chwatt
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Quiet Luxury Is in the Lead—10 Low-Key Brands That Are the Epitome of Chic
Meet the brands that whisper.
By Yusra Siddiqui
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Here's Everything I'm Buying at Shopbop Right Now, From Elegant Coats to Holiday Dresses
Chic fall and winter pieces ahead.
By Judith Jones
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These 26 New Zara Finds Are Future Best Sellers—Guaranteed
Call it a hunch.
By Eliza Huber
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Shopbop's Black Friday Sale Is Coming—31 Special Items I'm Adding to My Cart Before They Sell Out
Don't sleep on these finds.
By Allyson Payer
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Drop Everything: Madewell x Alexa Chung Part Two Has Arrived
Corduroy and satin are here to save the day.
By Ana Escalante
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The Best Jewelry Gift Ideas to Give at Every Price Point
Dazzle them.
By Jasmine Fox-Suliaman
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From Paris to New York, All of the Chicest People Can Be Spotted in These Boots
It's time to break out the timeless staple.
By Jasmine Fox-Suliaman
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Black Friday Is Almost Here—I'm Keeping an Eye on These 33 Elevated H&M Finds
These expensive-looking pieces are all under $100.
By Jennifer Camp Forbes
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I Want a Rich-Looking Wardrobe—33 Perfect Picks From Nordstrom's (Early) Black Friday Sale
Get a head start with these chic gems.
By Jennifer Camp Forbes
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Black Friday Is Almost Here—This Is Everything I'm Loving From Madewell, Revolve, and H&M
Save these styles to shop during Black Friday.
By Chichi Offor
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Not to Brag, But I Curated the Only Winter Nordstrom Edit You Need to See
You're about to check everything off your list.
By Yusra Siddiqui
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I'm Manifesting Chic Winter Outfits—30 Affordable and Stylish Walmart Finds That Fit the Bill
Cheap *and* cheerful.
By Jennifer Camp Forbes
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This Runway-Approved Denim Trend Is Replacing Baggy Jeans
Plus, 30 pairs that are perfect.
By Sierra Mayhew
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The Words "Sold" and "Out" Are Coming for These 36 Zara, H&M, and J.Crew Items
Don't hesitate.
By Eliza Huber
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I'm Into Free People Right Now—These 37 New Fall Picks Are So Good
Great finds ahead.
By Chichi Offor
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From Suede Boots to Lace Skirts—Winter's First It Buys Are a Quick Click Away
From J.Crew, Mango, and Zara, of course.
By Eliza Huber
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I Spot These Sweaters at Least Once a Day in NYC—These 24 Are Worth the Hype
From J.Crew to Khaite.
By Eliza Huber
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The 7 Best Places to Buy Dresses Online, According to WWW
For you "buy now, wear later" people.
By Yusra Siddiqui