Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
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I’m a Shopping Director—These Are the Black Friday Deals I Care About Most
By Bobby Schuessler
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These 33 Boots Are Guaranteed to Make Your Jeans Look 10x Chicer
That's how math works.
By Lauren Adhav
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It Would Be a Crime to Gatekeep These Effortlessly Cool Party Outfits
Sponsor Content Created With AG
They're the cheat code to confidence.
By Emma Walsh
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Walmart’s Fashion Finds Are So Good—I’d Prioritize These 30 Black Friday Sale Items
I'm officially a Walmart fashion fan.
By Nikki Chwatt
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From Us to You—3 Easy Holiday Looks to Copy and Paste Into Your Closet
Sponsor Content Created With AG
You're welcome.
By Aniyah Morinia
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The Banana Republic Black Friday Sale Is Everything (40% Off!)—These Items Are Next-Level Chic
Can't get over this discount.
By Bobby Schuessler
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I Usually Avoid Black Friday, But Even I Can't Resist Deals From These 3 Brands
The *only* exceptions I'm making this year.
By Erin Fitzpatrick
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Jennifer Aniston's and Gwyneth Paltrow's Favorite '90s Bag Trend Has Come Roaring Back Into Style
Rawr.
By Erin Fitzpatrick
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Victoria's Secret Has 174 Pajama Sets in Stock, But Imaan Hammam Says This One Pair Is Elite
Read my exclusive interview.
By Erin Fitzpatrick
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My Friend Asked About My Favorite Designer Items—I Sent Her These Absolutely Stunning Selects
Gorgeous bags, shoes, and more.
By Bobby Schuessler
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39 Showstopping Luxury Gifts Every Insider Is After
From Tory Burch to Cartier.
By Anna LaPlaca
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The Label Fashion Editors Love Is Having a Secret Cyber Sale—These Items Could Become Wardrobe Staples
Exclusive discounts!
By Bobby Schuessler
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35 Seriously Chic Items I'm Buying From J.Crew's Black Friday Sale
Up to 50% off almost everything.
By Judith Jones
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Forget Black—Fashion People Are Buying Leather Jackets in This Rich-Looking Color Instead
Follow in their footsteps.
By Nikki Chwatt
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Pamela Anderson and French Women Agree—These $98 Jeans Are Second to None
I bought mine at Nordstrom.
By Eliza Huber
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The Expensive-Looking Trend All My Stylish Friends Are Wearing Instead of Jeans
It's all over London and Paris.
By Anna LaPlaca
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Nordstrom's Cyber Week Sale Has Amazing Sweaters—These Styles Are the Most Fashionable
Turtlenecks, cashmere, and more.
By Bobby Schuessler
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7 Wildly Chic Kendall Jenner Outfits That Are Dictating My Entire Shopping List
She never misses a beat.
By Allyson Payer
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I Just Got Back From London—5 Things All the Coolest People Are Wearing There
It's jeans season.
By Natalie Cantell
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These 2 Effortless Pieces Are the Key to One of the Most Classic Outfit Combos Ever
I bet they're in your closet right now.
By Jennifer Camp Forbes
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The $70 Gap Bag I'm Buying to Emulate Dakota Johnson's $1190 Version
It's bound to sell out.
By Drew Elovitz
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Forget Black Pants—This Color Trend Will Earn You Way More Compliments
Katie Holmes approves.
By Erin Fitzpatrick
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I Was a VIP Nordstrom Stylist—These 5 Elevated Winter Basics Are the Most Fashionable
Upgrade your wardrobe.
By Bobby Schuessler
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Nope, These 30 Nordstrom Items Won't Be in Stock Come December—They're Beyond Chic
Everything from scarf coats to relaxed knits.
By Bobby Schuessler
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I Styled 5 Chic Outfits for Under $375 From Nordstrom's Winter Collection
Easy and elevated looks.
By Bobby Schuessler
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I'm Telling All My Friends to Try These 5 Winter Staples, and They're at H&M, Nordstrom, and COS
Dreamy pieces ahead.
By Bobby Schuessler
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The Amazon Black Friday Sale Has Officially Started—Here's Everything I'm Buying
From cozy sweaters to slippers.
By Judith Jones
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3 Jacket Trends Everyone Is Wearing With Jeans Right Now
Editor approved.
By Erin Fitzpatrick
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The Who What Wear Holiday Shopping List—48 Buys Our Editors Are Ordering This Season
This is what made the cut for our team.
By Kristen Nichols
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Predictable Presents Are Overrated—26 Gift Ideas That Will Stand Out
You’re about to be everyone's favorite person to receive a gift from.
By Sierra Mayhew