Online Shopping
Learn more about Online Shopping with the experts and editors at Who What Wear.
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10 Wardrobe-Improving Things to Buy in January
Your monthly shopping list.
By Allyson Payer
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Mytheresa Is My Holy Grail for Luxury Shopping—32 New Finds You Must See Before They Sell Out
I scroll through it daily.
By Allyson Payer
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You Had Me at Cashmere Sale—30 of the Chicest Finds to Shop Before They Sell Out
You'll wear these forever.
By Jennifer Camp Forbes
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Say Buh-Bye to the Mini Bag and Hello to the New Go-To
An oldie but a goodie.
By Jasmine Fox-Suliaman
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Get a Head Start on the Top 2025 Trends With These Key Pieces From the Nordstrom Half-Yearly Sale
You'll actually wear these forever.
By Jennifer Camp Forbes
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These 26 New Zara Finds Are Future Best Sellers—Guaranteed
Call it a hunch.
By Eliza Huber
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I'm Manifesting Chic Winter Outfits—30 Affordable and Stylish Walmart Finds That Fit the Bill
Cheap *and* cheerful.
By Jennifer Camp Forbes
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Wait, I Just Found the Best Shoes, Pants, and Sweaters From the Nordstrom Half-Yearly Sale
The sale cheat sheet.
By Copelyn Bengel
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I Can't Get Over Nordstrom's Sale Department—Yes to These Sweaters and Shoes
Deals and steals galore.
By Copelyn Bengel
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Sorry About It, But These 6 2025 Trends Can Easily Look Cheap
Time to look expensive.
By Copelyn Bengel
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If the Latest Shoe Trends Speak to You, You Better Listen—3 Standout Picks
These are already starting to sell out.
By Jennifer Camp Forbes
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Suddenly, Every Chic Person I Follow Is Wearing This Rich-Looking Jacket
Luxe outerwear for the win.
By Copelyn Bengel
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Even If They Tried, These 7 Outfits Could Never Go Out of Style
Flawless formulas.
By Copelyn Bengel
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This Is the Only Color That Looks Better With Burgundy Than Black—Period
Rich hues unite.
By Copelyn Bengel
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Every Elegant Outfit in 2025 Will Start With One of These 7 Flat Shoe Trends
Comfort is key.
By Copelyn Bengel
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I'm 99% Confident That This New Ugg Color Will Overtake Chestnut This Winter
Your sign to get a new pair.
By Copelyn Bengel
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This Might Be the Most Elegant Dress Trend, Well, Ever
It's all in the neckline.
By Lauren Adhav
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3 Chic Winter Pieces That Are Perfect for Mastering the Viral "Olsen Tuck" Trend
Phoebe Philo is also known for doing this.
By Jennifer Camp Forbes
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An L.A. Editor Walks Into Zara—29 Items She Couldn't Leave Without
These pieces are just too good.
By Lauren Adhav
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I've Lived in NYC and Boston—Here's Everything I Think Is Chic for Winter
Stay warm without sacrificing style.
By Jennifer Camp Forbes
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My Friend Wants New Expensive-Looking Items—I Sent Her These Under-$75 Nordstrom Half-Yearly Sale Finds
Really good finds.
By Copelyn Bengel
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Trust Me—This Shoe Color Could Surpass Black in Popularity in 2025
The new neutral.
By Copelyn Bengel
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Real Sneaker People Know There's Only One Style Worth Buying RN
Sneakerheads, unite.
By Copelyn Bengel
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Sweater-Vests Are Every Stylish Woman's Bulky-Knit Solution—Here's How to Style Them
And the best ones to buy.
By Copelyn Bengel
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I'm a New Yorker: 5 Chic Items From the Nordstrom Half-Yearly Sale I Already Spotted on Women in SoHo
The West Village too.
By Ana Escalante
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I Sniffed Out All the Chicest Under-$100 Pieces From the Nordstrom Half-Yearly Sale so You Don't Have To
BRB, adding them to my cart.
By Jennifer Camp Forbes
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I Can't Stop Shopping at J.Crew—29 Items That Just Made My Latest Haul
These J.Crew picks are on fire.
By Grace O'Connell Joshua
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If I Had a $300 Gift Card to Nordstrom, I'd Buy These Items From the Half-Yearly Sale
Happy shopping.
By Copelyn Bengel
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I Shopped the Nordstrom Half-Yearly Sale for 3 Hours—These Are My Favorite 31 Items
Don't miss out.
By Copelyn Bengel
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23 Fashion and Beauty Finds I've Tried Recently and Can 100% Vouch For
I couldn't gatekeep.
By Allyson Payer