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Nipple-Matching Is the Newest Lip Trend—Here's How We Did It
Doing it all in the name of beauty.
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We Hated Wearing Foundation in the Summer—This Buzzy Complexion Stick Changed Our Minds
Consider us converted.
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Can't Talk—We're Too Busy Ranting and Raving About This Viral Cheek and Lip Tint
The reviews are in.
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If You Want Airbrushed Selfies Without the Filters, This Blurring Balm Is a Must
Flawless base incoming.
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No Foundation Is Perfect, But This Mega-Viral One Comes Close
The glow says it all.
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It's 100% Guaranteed: Even the Busiest People Stopped to Compliment This Blush
We don't blame them.
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This $8 Lip Oil Officially Replaced the $40 One at the Bottom of Our Purses
We're only speaking facts.
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This Buzzy New Foundation Has 9 Editors Completely Split—Here's the Reveal
We're ready to spill the tea.
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Our Dark Circles Finally Saw the Light—This Concealer Gets All the Credit
Buh-bye, dark under-eyes.
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Eye Shadow Was Always the Most Intimidating Part of My Makeup Routine—Until Now
My co-workers and I have converted.
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If You Always Skip Primer, We're 99.9% Sure This One Will Change Your Mind
Your summer makeup routine will thank you.
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Spoiler Alert: That Lip Balm All Over Your Feeds Actually Exceeds the Hype
It's a 10 out of 10.
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Makeup Artists and TikTok Are Hooked on This Luxe Bronzer—We Have Thoughts
It's a mini vacation in a jar.
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If You Despise Sticky Lips, You'll Love Rare Beauty's Viral Tinted Lip Oil
The innovative formula surprised us all.
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1.3 Billion Views Later, We Tried the Mascara That Nearly Broke the Internet
For good reason, too.
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NGL, This Foundation Altered My Brain Chemistry—Now My Co-Workers Are Hooked
She's life changing.
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The $128 Anthropologie Bag That's Going Viral on TikTok Right Now
It's still available—for now.
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125 Million TikTok Views Later, This $5 Blush Has Taken Over the Internet
It's official.
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TikTok Was Right—This Mascara Has Curling and Lifting Superpowers
It's no joke.
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TikTok Revived This 50-Year-Old Lipstick, and We Can't Get Enough of It
It's a lip phenomenon.
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I'm Calling It—This Abercrombie Dress Will Be TikTok's Next Viral Sensation
Bonus: It's temporarily 25% off.
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This $88 Abercrombie Dress Went Viral on TikTok Thanks to a Chic 61-Year-Old
See how women in their 20s wear it, too.
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If You Need a Sign to Ditch Powder Shadow, TikTok's Fave Eye Paint Is It
Instant mood boost.
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This TikTok-Famous Face Mask Is Like Therapy for Your Skin
Things are looking bright.
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From Someone Who Hasn't Always Enjoyed Blush, This $20 Viral One Is It
My life (and makeup bag) is forever changed.
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Our Research Is in: The Perfect Lip Stain Exists, and It Only Costs $6
TikTok with the finds.
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TikTok Won't Shut Up About This Foundation, so We Covered Our Faces With It
We have thoughts.
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It's True: Every Single Beauty Editor Owns This Viral Drugstore Mascara
Here's what it looks like on.
