The perfect Halloween costume is a click away. Get costume inspiration and shopping guides for every style this Halloween, courtesy of our Who What Wear editors.
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We're One Week Into 2022, and I'm Already Predicting the Year's First It Items
We shall see…
By Allyson Payer
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These Fashion Girls Have Under 10K Followers But Are About to Go Viral
Rising stars.
By Erin Fitzpatrick
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These 16 Beauty Products Are Already in My Cart—Social Media Made Me Do It
Snagged 'em at Nordstrom, of course.
By Anneliese Dominguez
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A Podiatrist, an Instagram Expert, and Mattel Respond to the Barbie Feet Craze
The experts tell all.
By Lauren Eggertsen
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Allow Us to Introduce You to the Next Crop of Fresh Fashion Influencers
You'll love them.
By Jasmine Fox-Suliaman
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The Plethora of Trends I Bought Because of Instagram
No shame though.
By Lauren Eggertsen
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9 Amazing #MyWhoWhatWear Reader Outfits From March
These combinations are genius.
By Jamie McKillop
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My Style Is Simple, and These Are My Favorite Fall Outfit Ideas
The best outfits for the best season.
By Nicole Akhtarzad Eshaghpour
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NYC's Style Set Is Betting Big on These 11 Fall Fashion Trends
If a trend can make it here, it can make it anywhere.
By Jasmine Fox-Suliaman
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10 Outfits I'm Lifting From the Coolest Women in Texas
Your dispatch from the Lone Star State.
By Anna LaPlaca
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The Revealing Fall Micro-Trend Everyone's Flaunting on Instagram
These tops are iconic, and that's a fact.
By Lauren Eggertsen
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Gigi Hadid Twinned With Her Daughter in This Swimsuit Trend
Adorable.
By Allyson Payer
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This IG Account Is Where Celebs Find New Fashion Brands, and That's the Tea
Find out who's up next in fashion.
By Anna LaPlaca
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Trust Me—Buy These 18 Things
Our editor is sharing her latest IRL obsessions.
By Nicole Akhtarzad Eshaghpour
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Barbie Feet: The Photogenic Pose That's Become an Instagram Sensation
Can't unsee.
By Aemilia Madden
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I Studied 15 Outfits Thousands of People Love—Here's What to Order From Them
So you can get the IG likes, too.
By Allyson Payer
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10 Trends That Look Sensational on Insta and Are Practical IRL, Too
Win-win.
By Nicole Kliest
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I Work in Social Media, and These Are the 8 People I Love to Follow
Curate your feed.
By Jasmine Fox-Suliaman
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My Social Media Feed Is Filled With This Comfy 2-Piece Outfit
It's a must-try.
By Anna LaPlaca
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6 Instagrams to Follow If You Like Uncovering New Fashion Brands
Treasure troves.
By Anna LaPlaca
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I Wear Streetwear Every Dang Day—I'm All About These 6 Trends Right Now
Does she belong to the streets, or do the streets belong to her?
By Banna Girmay
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I'm Re-Creating the Priciest Décor Trends on Pinterest on a Strict Budget
Try this at home.
By Jasmine Fox-Suliaman
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Jazz Legs: The Photogenic Pose That's Going Viral
It's so easy to master.
By Kristen Nichols
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Trust Me, Buy This: At-Home Edition
We're back.
By Nicole Akhtarzad Eshaghpour
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How to Get Reposted on IG: 3 Brands Reveal What They're Looking For
Your cute outfit pic deserves attention.
By Erin Fitzpatrick
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11 Tricks to Looking More Photogenic
We're sharing tips for taking your best photos ever.
By Michelle Scanga
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Spring Is Coming—Here Are the 8 Biggest Shoe Trends to Know
According to Instagram.
By Yusra Siddiqui
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Your Guide to Being a Good Friend in the Age of Social Media
Tips for online and IRL.
By Sarah Yang
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3 Influencers on How They Got Over Instagram Anxiety—Because Yes, It's a Thing
"Stop putting your worth in double-taps."
By Maya Allen
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These Fashion Girls Have Under 10K Followers But Dress Like They Have 1 Million+
21 outfit ideas ahead.
By Erin Fitzpatrick