Hair Health
Learn more about Hair Health with the experts and editors at Who What Wear.
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These 45 Black-Owned Products Will Upgrade Any Haircare Routine
Box braids, blowouts, and curls, oh my.
By Jasmine Fox-Suliaman
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17 Products Designed With Low-Porosity Hair in Mind and How to Use Them
Understand your strands.
By Maya Thomas
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Protein vs. Moisture: Here's How to Tell Which One Your Hair Needs to Beat Damage
Not all damage is the same.
By Kaitlyn McLintock
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Sofia Richie Grainge Counts on This Growth-Boosting Supplement for Thick, Glossy Postpartum Hair
"My hair has never been healthier."
By Kaitlyn McLintock
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According to the Internet, Everyone's Using Drugstore Shampoo in 2025—9 Editor-Approved Formulas
Expensive-looking hair for an affordable price tag.
By Kaitlyn McLintock
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A French Hairstylist Told Me to Use P50 on My Scalp, so I Tried It for Two Months
Spoiler: It was life-changing.
By Jamie Schneider
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I Tried Amazon's #1 Hair Mask—Now I'm Pretty Sure I Could Audition for Hair Commercials
Do I need an agent?
By Kaitlyn McLintock
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This Colorist Specializes in "No-Makeup Makeup" for Your Hair, so I Booked an Appointment
This low-key technique makes a difference.
By Jamie Schneider
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Friend to Friend: These Are the Only Hair Dryers That Won't Inflict More Damage
A healthy at-home blowout.
By Kaitlyn McLintock
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Apparently, I've Been Applying Hair Masks Incorrectly for 15 Years—5 Mistakes You *Don't* Want to Make
Take it from me.
By Marie Lodi
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These 18 Products Are on Sale for Black Friday—They're Guaranteed to Give You Healthy-Looking Hair
Good hair days ahead.
By Kaitlyn McLintock
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14 Volumizing Shampoos and Conditioners to Help You Fake Super-Thick Hair, Tried and Tested
People always assume I have extensions, but I don't.
By Erin Jahns
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The Hairbrush You Use Matters—Stylists Recommend These 16 Above All Others
I'm never going back.
By Maya Thomas
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Dry, Limp Curls? This Growth-Boosting Ingredient Can Help Make Them Juicy AF
Everything you need to know.
By Maya Thomas
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A Celeb Stylist Told Me the Best Wavy-Hair Routine, and I'm Never Going Back
You might be sabotaging your waves without realizing it.
By Katie Berohn
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Experts, Editors, and the Internet Agree: These 12 Serums Unlock Hyper-Speed Hair Growth
Long! Strong! Healthy!
By Kaitlyn McLintock
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I Refuse to Have Dry, Brittle Hair This Winter, so I'm Slathering on These 13 Stylist-Approved Masks
My all-time heroes.
By Jamie Schneider
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Everything You (Really, Truly) Need to Know Before Booking a Keratin Treatment
Straight from the experts.
By Maya Thomas
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Compelling Reviews: People Swear These Products Transform Their Flat, Thin Hair
Achieve salon-quality hair at home.
By Casey Clark
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Thinning Hair? An Expert Says These 8 Shampoos Can Help
The right shampoo makes all the difference.
By Shawna Hudson
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I've Been Natural for 4 Years—These 12 Blow-Dryers Always Keep My Curls Popping
They get the job done.
By Maya Thomas
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Colorists and Editors Agree—These 14 Masks Are the Antidote to Dull, Damaged Hair
They bring damaged, color-treated hair back to life.
By Maya Thomas
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Editors, Hairstylists, and Celebs Agree on These Effective Hair Products, and They're on Sale for Prime Big Deal Days
These 16 products passed the test.
By Kaitlyn McLintock
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If Silky, Smooth, Shiny Hair Is on Your 2025 Bingo Card, You Need to Start Using This Product
Hairstylists agree!
By Kaitlyn McLintock
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There's No Magical Elixir for Hair Growth, But This Underrated Oil Comes Pretty Close
You'll definitely want to try this.
By Maya Thomas
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Experts Say This Unexpected Kitchen Staple Unlocks Strong, Shiny Italian-Girl Hair
It's probably in your pantry right now.
By Kaitlyn McLintock
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I Just Went to Paris, and Every French Girl Is Using These Hair Products
For the effortless cool-girl hair of your dreams.
By Katie Berohn
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Knowing Your Exact Curl Type Can Be Tricky, so 2 Texture Specialists Broke It Down for Us
Your curls will thank you.
By Maya Thomas
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Kinky, Curly Hair Deserves Luxurious Care—This Model Is Helping Make Strides
Ready for a curl revamp?
By Maya Thomas
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The Internet Loves This Underrated Ingredient to Nourish, Soften, and Add Shine to Hair
And you've probably never heard of it.
By Grace Day