Editor's Picks
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3 People Texted Me to Ask What They Should Buy Before Sephora's Sale Ends—Here's My Short List
My top 10 recommendations.
By Kaitlyn McLintock
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My Sister and I Have Opposite Skin Types, But These Products *Magically* Work for Both of Us
These are our "unicorn" products.
By Kaitlyn McLintock
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We've Collectively Tried Hundreds of Jeans—These Are the 5 Pairs to Wear on Repeat
Meet your new favorites.
By Sierra Mayhew
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Our Summer Fragrance Collections Are Finally Complete—16 Sunny Scents We'll Be Wearing All Season Long
These editor-approved scents are fresh, bright, and juicy.
By Kaitlyn McLintock
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Who What Wear Editors Told Me Their 20 Best Fashion Finds This Month
Here are the items topping our shopping lists.
By Kristen Nichols
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I Went to Ulta to Prep for Summer Vacation—Here's My Complete Beauty and Wellness Haul
Twenty-two items and an OOO request.
By Kaitlyn McLintock
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I'm Done Gatekeeping—This Little-Known Foundation Is My Secret to Flawless Skin
I've been using it for over three years.
By Kaitlyn McLintock
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Matcha! Pistachio! Pear! 2025 Is the Year of Lush Green Scents, so I Created a Shopping Manual
These 15 scents are like spring in a bottle.
By Kaitlyn McLintock
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I'm 29, My Sister Is 25, and My Mom Is 62—We All Love This "Divinely Sophisticated" Perfume
It's ageless.
By Kaitlyn McLintock
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From TikTok-Viral to Undiscovered Gems—Here's My Editor-Approved Nordstrom Sale Shopping List
Trust me.
By Kaitlyn McLintock
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I've Tried Hundreds of Amazon Beauty Items—Here Are My 3 Unequivocal Favorites (On Sale!)
Shop them from $2 during Amazon’s Big Spring Sale.
By Alyssa Brascia
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We Swam, Sunbathed, and Sweated Through 16 "Waterproof" Eyeliners—These Came Out on Top
They never smudged, faded, or transferred.
By Kaitlyn McLintock
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Saie Beauty's Internet-Famous Blush Got a Cool, Italian Update—My Sun-Kissed Skin Says It All
I'm saying ciao to flushed, glowing skin.
By Kaitlyn McLintock
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March Beauty Empties—See What Products We Used to the Last Drop
Watch and shop live.
By Who What Wear
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I Tried the New Skin Tint That's Been Dominating My FYP—I 20/10 Recommend
It's my secret to "no-makeup makeup."
By Kaitlyn McLintock
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This New Spring and Summer Scent Is "Italian Citrus Grove Meets French Riviera"
It calls for sunny days ahead.
By Kaitlyn McLintock
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10 Who What Wear Editors, 64 Spring Buys—Inside Our Seasonal Mood Boards
Everything inspiring our wardrobes this season.
By Anna LaPlaca
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This High-Tech Device Claims to Be 100 Times More Powerful Than an LED Mask, so I Tried It
Celebs, derms, and aestheticians swear by it, and I can see why.
By Kaitlyn McLintock
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These 16 Cult Beauty Products Always Cause a Frenzy in My Group Chat, and They're 20% Off RN
Our picks from La Roche-Posay, EltaMD, Augustinus Bader, and more start at $4.
By Alyssa Brascia
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Don't Miss Dermstore's Spring Refresh Sale—I Saved $267 on These 18 Beauty-Editor Essentials
My skin is happy—so is my wallet.
By Kaitlyn McLintock
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I Shop All Day for a Living—These Are the Coolest Things I've Seen This Month
I can't stop thinking about them.
By Nicole Akhtarzad Eshaghpour
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If Chanel Nail Polishes Had a Fan Club, I'd Be President—the Trendiest Spring 2025 Shades to Shop
They're impossibly chic.
By Kaitlyn McLintock
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You're Looking to Get a Head Start on Spring Dressing, and I Know Exactly What to Order—30 Chic Picks That Fit the Bill
A little something for every personal style.
By Jennifer Camp Forbes
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39 Items All of My Chic NYC Fashion Friends Are Buying From Zara
And those are some picky New Yorkers.
By Natalie Cantell
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Makeup Mirrors Are More Than Chic Accessories—These 5 Seriously Level Up Your Application Process
Take it from me, a makeup-mirror convert.
By Kaitlyn McLintock
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These Presidents' Day Beauty Deals Are So Premium, We Thought Amazon Must Have Glitched
Our picks start at just $6.
By Alyssa Brascia
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Trust Me—Buy These 22 Things
Sorry in advance.
By Nicole Akhtarzad Eshaghpour
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It Must Be a Fluke—40 Incredibly Good Nordstrom Sale Items That Are Still in Stock
Shop these gorgeous finds while they're still available.
By Chichi Offor
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My Bougie 53-Year-Old Mom and I Scoured Nordstrom's Winter Sale—15 Beauty Gems That Scream Luxe
Stock up on the fragrances, eye makeup, and more that had us texting for hours.
By Alyssa Brascia
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Sorry, We're Picky—The Only 15 Brands Making It Into Our Shopbop Carts This Year
We have great taste.
By Ana Escalante