Drugstore Beauty
Drugstore Beauty to swear by, with tips and trends all tried tested and loved by the Who What Wear team.
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These 14 Bronzers Fake a Post-Vacation Glow for $13 or Less
Plus, they're top-rated.
By Erin Jahns
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Kim Kardashian Wore Essie Nail Polish on the Red Carpet—Here's the $13 Shade
I predict it will sell out.
By Kaitlyn McLintock
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I Just Tried This Under-Hyped Drugstore Skincare Brand, and OMG I Am *Impressed*
It's a serious winner.
By Shawna Hudson
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Just Because, I'm Telling You the $74 Designer Perfume Ulta Shoppers Love
Ready, set, spritz.
By Maya Thomas
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These Under-$12 Lip Glosses Give High-End Ones a Run for Their Money
You didn't hear it from me.
By Shawna Hudson
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People With Amazing Brows Say These Low-Cost Pencils Eclipse Expensive Ones
Any guesses?
By Maya Thomas
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These Are the 14 Best Body Lotions to Ever Exist, Period
According to our editors and customer reviews.
By Kaitlyn McLintock
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If You Took Me to CVS, I Would 100% Walk Out With These 16 On-Sale Gems
Let's go shopping.
By Emma Walsh
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The Secret Drugstore Blushes That Rival 10 High-End Favorites
They're $15 and under.
By Erin Jahns
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Believe It or Not, Kendall Jenner's 3 Favorite Makeup Products Are $16 or Less
Celebs are just like us.
By Kaitlyn McLintock
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The Internet Can't Stop Talking About Hilary Duff's $7 Aqua-Blue Eyeliner
Get it before it's gone.
By Kaitlyn McLintock
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Behold: The Under-$20 Primers Makeup Artists and Editors Love
A flawless base for less than $20? Sign me up.
By Shawna Hudson
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These Are the Only Concealers That Cover My Dark Circles (and They're Under $10)
Dark circles who?
By Shawna Hudson
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$14 and Under: This Aesthetic Bodycare Brand Will Overhaul Your Shower Routine
I honestly can't get enough of it.
By Kaitlyn McLintock
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These 31 Affordable Beauty Products Are Going Absolutely Viral on Amazon
Add them to your cart ASAP.
By Drew Elovitz
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I've Self-Tanned Since Middle School, and I Swear By These 8 Drugstore Formulas
I consider myself a connoisseur, TBH.
By Erin Jahns
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I Found a $9 Dupe for the Viral Dior Lip Glow Oil (You're Welcome)
Here's the proof.
By Kaitlyn McLintock
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Kaia Gerber's Makeup Artist Told Me the Secret Behind Camera-Ready Eye Makeup
It really holds up.
By Bianca Lambert
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Versed Is Having a Major Sale: Snag This TikTok-Viral Headband (If You're Lucky)
Act fast.
By Kaitlyn McLintock
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5 Beauty Editors on the Drugstore Eye Creams That Rival Their High-End Faves
They're all $29 and under.
By Kaitlyn McLintock
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This $16 MUA-Favorite, Cult-Classic Bronzer Is the Secret to Sofia Richie's Glow
It's even on sale right now.
By Katie Berohn
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Every Makeup Product Kendall Jenner Wore to the Met Gala Was $20 and Under
New drugstore makeup routine unlocked.
By Kaitlyn McLintock
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Drugstore BB Creams That Will Trick Everyone Into Thinking You Have Perfect Skin
From ultra-sheer to full-coverage.
By Courtney Higgs
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Call Your Manicurist—These Are the Only Nail Designs That Matter This Summer
There's nothing like a good mani.
By Yusra Siddiqui
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The Simplest Manicure to Try at Home, Courtesy of Our Readers
Paint the rainbow.
By Jasmine Fox-Suliaman
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Summer Sweat Be Damned—These Long-Wear Foundations Are Fully Vetted
Drip begone.
By Jasmine Fox-Suliaman
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Makeup Artists Love to Use These Inexpensive Foundations on Mature Skin
You'd never guess they're not expensive.
By Erin Jahns
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A Celebrity Hairstylist Walks Into a Drugstore—These Are the Products They'd Buy
Including one they can't believe isn't a professional-only product.
By Shawna Hudson
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Your Concealer Is Working Too Hard—These Under-$12 Color Correctors Can Fix That
TikTok's obsession with the product trend is warranted.
By Bianca Lambert
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I Only Have $110—Here's How I'll Build My Entire Fall Skincare Routine
Yes, that includes bodycare.
By Katie Berohn