This Trending Eye Makeup Look Is So Easy To Recreate

There is a new eye makeup trend in town and it’s the best one yet. An evolution of the traditional classics, the smokey eye and the cat eye, the siren eye makeup trend is our latest obsession. With over 440 million views on the hashtag #sireneyes, and an increase of over 300% on Google search, it’s definitely proving to be popular. But what exactly is the siren eye look, coined by beauty creator Danielle Marcan? It’s a way to effectively draw on a seductive, mysterious and feminine siren energy.

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(Image credit: @joannacoops)

If you’re looking for an easier way to recreate the look, makeup artist Ere Perez suggests using a soft and subtle eye liner pencil instead of something bolder. She suggests using the Ere perez Jojoba Eye Pencil to wing out your classic cat eyeliner. "It’s soft enough to blend to a smokey eye, but long-wearing and stays in place” she explains. Another useful tip is to "lay down a taupe eyeshadow on upper eyelids first” , says Jillian Dempsey. From there, "draw a line along the upper lash line using a black eyeliner, to draw out and extend out in a slightly upward line but not too high, a little straighter than a flick’’ noting her go-to as the Jillian Dempsey Jet Black Khol Eyeliner. Next, soften the eyeliner with a small brush and "use a liquid pen liner along the upper lash line again, maintaining a thin line and keeping this more linear. You can extend this line out if it feels right on your eye shape” she says, and with the siren eye look, that is both the inner and outer corners of your eyes.

How to create Siren Eyes

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(Image credit: @mishti.rahman)

Shop the look:

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(Image credit: @hunvanngo)

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(Image credit: @hungvanngo)

Next up: The Chicest French Woman I Know Just Schooled Me on Makeup, And I’m Enlightened

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Freelance Beauty Journalist

Zeynab Mohamed is a London-based freelance beauty journalist, covering beauty, wellness, lifestyle and identity-related content. Her background in psychology and her identity as a Black woman has influenced a lot of her writing and has become a driving force to create engaging content that touches on a perspective that is often neglected and speaks to other Black women who love beauty as much as she does. She is inspired by how individuals engage with beauty and how beauty can make you feel but also how beauty holds the power to connect individuals across the globe to form communities. She began her career in beauty journalism with the British Vogue team, where she discovered that beauty isn’t just frivolous but can be a tool to empower individuals and give them a voice which they were not afforded.

Zeynab is currently a beauty contributor to Who What Wear. She has also written for Stylist, Elle, Refinery29 and Byrdie, building on her freelance portfolio and expanding on the type of content she creates in the hope of reaching diverse communities. When Zeynab is not writing and hunting down her next story, you can find her travelling the globe and tucked away with a good book.