French Girls Went Crazy for These New Jeans
Last week, cult French brand Sézane took to Instagram to reveal sneak peeks of its new denim collection. The brand riled up interest in the line with a slew of insider posts with everything from campaign images to fabric swatches. Now it's clear that the strategy worked wonders: Sézane's new denim collection just launched yesterday, and tons of styles are already sold out. How fast was that? But when you get a look at these pretties, you'll understand why.
Yesterday's launch included seven different silhouettes, including mom jeans, skinny versions, '70s-inspired flares and more. While many iterations have sold out, there are plenty of super-chic styles still available. So what are you waiting for? Don't let French girls have all the fun—shop the jeans while you still can.
Scroll down to shop the jeans from Sézane's brand-new denim collection. And hurry—they might not be here for long.
Want more? Check out our eight secrets to dressing like French women.
Opening Image: Sézane
Erin got her start as a Who What Wear intern over 14 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Kate and Meghan stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible.
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