Guys, Sephora's Memorial Day Savings Event Is Unreal—Blink and You'll Miss It
If there's one thing I love about the start of summer, it's the slew of beauty sales that kick it off. Each year, many brands put hero products that you'll want to stock up on on sale for Memorial Day. While I'm happy to take a peek at every beauty sale, there's one that I always look out for—Sephora's.
Sephora rarely has savings events, so when the retailer does, it's definitely cause to get excited. It's no secret that Sephora stocks some of the best brands in beauty. This year, Sephora is giving us 50% off beloved brands like Sephora Collection, Fresh, Ole Henriksen, Anastasia Beverly Hills, Nest, and more during Sephora’s Memorial Day sale from 5/27-5/30. Shop the best picks below.
In Fenty Beauty we trust. Rihanna's brand's hydrating foundation is one of our favorites for medium-to-full coverage foundation with a natural, comfortable finish.
Being able to try a bunch of luxury beauty for only $32 is a win in my book. The luxury beauty in question includes coveted brands like Dr. Barbara Sturm and Yves Saint Laurent, so snag it while you can.
For full-coverage concealer, KVD's cream formula is truly one to beat. It gives undetectable coverage that masks fine lines, discoloration, and dark circles.
With an equal mix of shimmery and matte neutral shades, consider this the ultimate eyeshadow palette for every occasion. These shades look good on all skin tones.
Not only does this self-tanning mousse impart a bronze glow on skin, but it also nourishes while it tans. That's thanks to antioxidant superstars vitamins C, E, and B, which help add radiance to skin.
Who doesn't want a lipstick specifically tailored to their astrological sign? These adorable lip colors are just $6 a pop and designed with every star sign in mind.
Sephora Collection's eyeshadows work just as well as many of the higher-end formulas we've tried. They are highly pigmented with minimal fallout.
Okay, I'm going to tell you a secret. Everyone is always wondering how my makeup lays smoothly on my skin, and it's honestly because I dermaplane my face religiously, scraping off dead skin cells and peach fuzz for a smooth canvas. This tool makes dermaplaning super easy.
The 90s are back, baby. So are brown lipsticks. This color works on everyone for a retro vibe.
T3's interchangeable curling iron is a true workhorse. These barrels heat up super quickly and deliver frizz-free curls.
This is a foundation for people who really don't like foundations. It's a hydrating, medium-coverage foundation cream that can be built up. It blurs imperfections but still looks natural, and gives skin a radiant finish.
Bite Beauty is closing shop, which is very sad for anyone in the beauty world who has experience loving and using the brand. Snag the coveted lip balm while you still can.
This should be in everyone's summer beauty lineup. It gives your whole body a dreamy, cover-star glow, and doesn't transfer to clothes.
Milk makes really great highlighters, and this holographic stick can be applied pretty much anywhere for a gorgeous glow. Light up your whole face (and body!) with this hydrating shimmer stick.
This highly pigmented brow gel creates fuller brows for a natural-looking, filled-in effect. It won't smudge throughout the day, so you can ensure your brows will look perfectly in place for hours.
Next, Revolve's Newest Beauty Arrivals Are 10/10—20 to Buy While They're on Sale
Katie Berohn is the associate beauty editor at Who What Wear. Previously, she worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles. When she's not obsessing over the latest skincare launch or continuing her journey to smell every perfume on the planet, Katie can be found taking a hot yoga class, trying everything on the menu at New York's newest restaurant, or hanging out at a trendy wine bar with her friends.
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