Shop Like An Editor
Shop Like an Editor is a Who What Wear column where our senior editor Kristen Nichols shares her latest fashion finds.
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The Smartest Shoppers Prep for Black Friday Now—26 Beauty Items I'm Bookmarking
Call it FOMO or call it being prepared…
By Kaitlyn McLintock
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I'm a Gen Z Fashion Editor—These Are the 6 Timeless Pieces I'm Investing in Now
Zero buyer's remorse.
By Ana Escalante
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I Test-Drove Every Chic Minimalist's Holy-Grail Brand and Lost It Over These 16 Pieces
Worth flying to the brand's new Miami store.
By Eliza Huber
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30 Beauty and Wellness Items I'm Buying to Conquer My "Winter Arc"
I'm preparing for a healthy, happy season.
By Kaitlyn McLintock
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I'm Into Free People Right Now—These 37 New Fall Picks Are So Good
Great finds ahead.
By Chichi Offor
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"You Smell So Good" Is My Favorite Compliment—16 On-Sale Scents I'm Stocking Up On
Byredo! Diptyque! Tom Ford!
By Kaitlyn McLintock
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My Friends Want to Buy 5 New Items for Cooler Weather—I Sent Them This List
Top-tier fall and winter fashion finds ahead.
By Chichi Offor
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I Swam, Sunbathed, and Sweated Through 11 "Waterproof" Eyeliners—These Came Out on Top
They never smudge, fade, or transfer.
By Kaitlyn McLintock
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I Attended Sephora's Biggest Event of the Year—12 Genius Tips I Picked Up Along the Way
I just majorly leveled up my beauty routine.
By Kaitlyn McLintock
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H&M's Design Team Needs a Raise After Making These 30 Luxe-Looking Fall Items
I need everything.
By Lauren Eggertsen
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10 Luxe Fall Finds I'm Lusting Over and 20 Under-$50 Finds I'm Actually Buying
My wallet is thanking me.
By Ana Escalante
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My Budget Is Tight—Luckily, There's Still Time to Shop These 16 On-Sale Amazon Beauty Items
From a DIY gel manicure kit to the ultimate cool-girl perfume.
By Kaitlyn McLintock
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I'll Be Shopping for These TikTok-Approved Products on Amazon's Big Deal Days
The best of the best.
By Kaitlyn McLintock
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Editors, Hairstylists, and Celebs Agree on These Effective Hair Products, and They're on Sale for Prime Big Deal Days
These 16 products passed the test.
By Kaitlyn McLintock
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30 Incredibly Chic Finds I Regret Not Buying This Week From Nordstrom, H&M, and Zara
So many gems. So little time.
By Jennifer Camp Forbes
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I've Tried Hundreds of Amazon Beauty Items—Here Are My 3 Unequivocal Favorites
From a French lash serum to a TikTok-viral collagen mask.
By Kaitlyn McLintock
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I'm a Fashion Editor Who Loves to Plan Ahead—31 Fall Essentials I'm Shopping for Early
I've thought a lot about this.
By Eliza Huber
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Fall Is My Favorite Season to Shop for Beauty—18 Exceptional LDW Sales I'm Scoping
It's time to revamp my routine.
By Kaitlyn McLintock
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I'm All About the Final Touch—30 Incredibly Chic Accessories and Beauty Picks I Swear By
These get me endless compliments.
By Jennifer Camp Forbes
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Summer Wrecked Havoc on My Skin and Hair—These 13 Budget-Friendly Sale Items Will Help
My pre-fall glow-up is in motion.
By Kaitlyn McLintock
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I'm Making 5 Strategic Fall Beauty Swaps—Every Single Item Is on Sale (Lucky Me)
Reset and refresh.
By Kaitlyn McLintock
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Nordstrom's Anniversary Sale Is a Beauty Shopper's Dream—14 Soon-to-Be Sold-Out Items
Don't miss out.
By Kaitlyn McLintock
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I'm a Shopping Director—These Are the 49 Chic Items I Can't Stop Thinking About
Elevated picks.
By Bobby Schuessler
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I Live in Comfortable Yet Chic Shoes—These 30 Nordstrom Anniversary Sale Picks Have My Attention
You'll be wearing these all year long.
By Jennifer Camp Forbes
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I Can't Believe How Good the Nordstrom Beauty Sale Is RN—19 Items I Already Bought
I can't emphasize this enough: Act fast.
By Kaitlyn McLintock
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My Incredibly Chic Co-Worker Is a Master at Elevated Black-Dress Outfits—7 I'm Re-Creating
I can't decide which outfit I love the most.
By Jennifer Camp Forbes
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From Paris to Amsterdam: The Incredibly Comfortable Yet Controversial Pant Trend Taking Over
The fashion set is obsessed.
By Jennifer Camp Forbes
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For Me, Summer Is Madewell and J.Crew—30 New Arrivals I Can't Wait to Buy
A buzzy collab never hurts.
By Lauren Adhav
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This Year's Prime Day Is Next-Level—15 Cult-Status Beauty Products You'll Regret Not Buying
If you buy anything, make it one of these.
By Kaitlyn McLintock
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I Buy More Beauty Products on Amazon Prime Day Than Any Other—Every Item I'm Eyeing
Twenty-two editor-approved products.
By Kaitlyn McLintock