14 Spring Things You're About to See in Every French Girl's Wardrobe
We've been talking a lot about items with a cult following. Whether it be a specific fast-fashion find or a new It bag, there are just some sartorial pieces that stick more than others. However, when it comes to beloved French-girl brand Rouje, pretty much everything reaches cult status overnight. Started by French It girl Jeanne Damas, this contemporary label is dedicated to producing everything necessary for an effortless French-girl wardrobe. This includes, but is not limited to, the perfect little sundresses, no-fuss cardigans, and all the cute accessories to go with them.
Well, Rouje just dropped its spring 2019 collection and to no one's surprise, it's pretty damn idyllic, as far as spring wardrobes go. You've got your muted yet striking pastel color palette, transitional knits, flattering dresses, and everything in between. Each lookbook image pushes us closer and closer to booking that much-needed romantic getaway to Paris and closer and closer to emptied wallets. It's Rouge, though, so it's worth it. Considering a couple of the new spring pieces are almost sold out, there is no doubt in our minds that this spring collection will be filling the closets of French girls in no time at all.
Ahead, check out some of the spring 2019 lookbook images and shop 14 of our favorite new pieces out now.
Shop our 14 favorite pieces from the spring collection:
Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over eight years, where she started as an associate editor and has since worked her way up. Lauren has over 10 years of experience in the fashion editorial space, starting her career with internships at Marc Jacobs, Marie Claire, and The Zoe Report, where she was later hired as their editorial assistant. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. It is here where she leads and manages Who What Wear's fashion team and oversees all day-to-day editorial content and large tentpole moments. This includes all of the runway, trend, and shopping-driven content that ultimately helps to build a strong brand reputation within the industry. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many of the celebrity cover shoots, including big names like Kaia Gerber, Normani, and Kristen Stewart.
She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her personal style has been featured on sites such as Vogue, Harpers Bazaar, and Elle. She prides herself on discovering and supporting small brands and on her knack for a good vintage shopping find. When she isn't working, she enjoys researching and dining at reputable restaurants around both her neighborhood and the globe.
-
This Dated Denim Trend Is on Its Way Back—Here's How French Women Are Already Wearing It
Five outfit combos we're copying.
By Michelle Scanga
-
I'm Sad Too, But According to Parisians, These 7 Trends Aren't Making the Cut in 2025
Plus, the seven that are.
By Nikki Chwatt
-
People in Paris Wear These 4 Elegant Items, and They'll Be Essentials in 2025
Chic staples ahead.
By Bobby Schuessler
-
IG Has Billions of Accounts, But These 6 French Creators Will You Teach You Everything to Know About Style
Let them transport you straight to Paris.
By Emma Spedding
-
5 Affordable Wardrobe Investments French Women Are Making in 2025
On y va!
By Ana Escalante
-
This French Brand Has the Perfect Anti-Canvas Tote—and It's Already Trending
It's time to say goodbye to that scruffy old canvas shopper.
By Emma Spedding
-
6 Winter Accessory Trends All the Chic French Women Are Suddenly Into
The easiest outfit upgrades.
By Natalie Cantell
-
If a Chic Parisian Shopped the Nordstrom Half-Yearly Sale, These 38 Items Would Be the Standouts
Elevated silhouettes ahead.
By Bobby Schuessler