Selena Gomez Wants Her New Bodycare Line to Feel Like a "Nice Hug"

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(Image credit: Courtesy of Rare Beauty)

If 2023 has felt like the year of bodycare, it's no coincidence—this year has seen tons of brands starting and expanding bodycare lines with more than just lotion. In 2023's final hour, the latest brand to step into the bodycare arena is Selena Gomez's Rare Beauty. 

During a recent event at Hotel Fouquet'z in New York City, Gomez revealed her new bodycare line, Find Comfort. 

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(Image credit: Courtesy of Rare Beauty)

Gomez chose to release a line of bodycare as an opportunity to showcase how important self-care is. "When you're taking care of your body, mind, and soul, it's all one," Gomez said. "When you do take time to enjoy yourself and to find your little pockets and moments of peace, that's something you should always be proud of."

Find Comfort features four brand-new products: a body lotion, an aromatherapy pen, a fragrance mist, and a hand cream. Each product is packaged in purposefully made mauve vessels. (For instance, the hand cream container also doubles as a hand massager for pressure points.) "I find that this color was comforting to me personally," Gomez said. "I wanted to do a reflection of Rare Beauty but give it its own original story." Keep reading for a breakdown of each product. 

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(Image credit: Courtesy of Rare Beauty)
Associate Beauty Editor

Katie Berohn is the associate beauty editor at Who What Wear. Previously, she worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles. When she's not obsessing over the latest skincare launch or continuing her journey to smell every perfume on the planet, Katie can be found taking a hot yoga class, trying everything on the menu at New York's newest restaurant, or hanging out at a trendy wine bar with her friends.