We’ve said it before and we’ll say it again: Instagram is the best place to find cool, new brands. The wonderful thing is, while it used to take huge budgets for smaller, independent designers to reach an international audience, social media makes it possible for us to catch news about cool brands before they’ve made it big—even from overseas.
Something we’ve been eyeing a lot lately? The super-cool t-shirts from the London-based brand PSC. With its minimalist-chic look and sometimes snarky sayings, these tees seem like the perfect addition to any “cool girl” closet. We can just imagine how great they’d look with vintage jeans and leather jacket. Subtly edgy, definitely stylish: just the way we like it. According to PSC’s website, Cara Delevingne is fan, so that proves it: this is the model-off-duty tee you’ve been searching for.
Keep scrolling to see some of the best Instagram posts from @pscbrand and shop our favourites below:
Shop PSC below:
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I Found a Trove of Cool-Girl Basics From the Nordstrom Sale—31 Chic StandoutsThese have closet-staple status.
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If You Have Great Taste, You Don't Want to Miss These 30 Chic J.Crew and Madewell Sale PicksSo many gems. So little time.
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5 Simple Yet Striking Basics That You'll Wear for Many Years Are All at NordstromThese will instantly elevate your wardrobe.
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Is It Time to Ditch Our Baby Tees for This 2010s T-Shirt Trend Bella Hadid Just Wore?Tempting.
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If You Want to Wear Jeans and a Tee in Paris, This Is the Only Way to Do ItIt's simple yet elegant.
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It's True—Everyone Will Wish They Bought This $68 Ref Top When It Inevitably Sells OutI see the future.
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I'm a Fashion Editor—I Reach For This Effortless Wardrobe Essential When I Don't Know What to WearHere are nine easy ways to style the piece.
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IG Has Billions of Accounts, But These 6 French Creators Will You Teach You Everything to Know About StyleLet them transport you straight to Paris.
