What 10 Women From All Over the World Are Buying From Zara
Meet Lauren, Who What Wear fashion editor and co-founder of The Devils Wear Zara. Lauren is so obsessed with Zara that we started calling her The Zara Scout. Now she's turning the nickname into a franchise so she can regularly share her insider knowledge of the brand—including all her hacks, secrets, and must-haves—with you.
In case you aren't familiar with The Devils Wear Zara, it's an Instagram account run by my best friend, Mimi Postigo, and me. We started it as a way to make women around the world feel unashamed of their (sometimes overwhelming) obsession with Zara, but it quickly turned into a large community of women tagging and sharing their latest Zara purchases with us.
To prove to you just how large this community of Zara lovers is (and to show you some cool new Zara pieces along the way), we went through our tagged photos and selected 10 women from all over the world who's new Zara pieces are truly next-level. Now, when I say from all over the world, I mean all over the world. Ahead, you'll see outfit ideas from Norway, Mumbai, California, and beyond.
New York
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Norway
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If you don't already own cowboy boots, this is the perfect beginner pair.
Texas
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California
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These shoes might just be the most popular Zara shoes of the entire season.
France
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Mumbai
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Hong Kong
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Bosnia
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Canada
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A mini statement bag is exactly what most of your outfits probably need.
Florida
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The kind of tailoring we wish we could wear to the office on the reg.Next up, shop 13 spring trends the coolest girls in fashion love.
Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over eight years, where she started as an associate editor and has since worked her way up. Lauren has over 10 years of experience in the fashion editorial space, starting her career with internships at Marc Jacobs, Marie Claire, and The Zoe Report, where she was later hired as their editorial assistant. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. It is here where she leads and manages Who What Wear's fashion team and oversees all day-to-day editorial content and large tentpole moments. This includes all of the runway, trend, and shopping-driven content that ultimately helps to build a strong brand reputation within the industry. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many of the celebrity cover shoots, including big names like Kaia Gerber, Normani, and Kristen Stewart.
She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her personal style has been featured on sites such as Vogue, Harpers Bazaar, and Elle. She prides herself on discovering and supporting small brands and on her knack for a good vintage shopping find. When she isn't working, she enjoys researching and dining at reputable restaurants around both her neighborhood and the globe.
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