I Did a Double Take When I Learnt That This Trending Dress Is From Next

As an avid collector of midi dresses, every day I see another one that I want to get my hands on. The latest? A dress from Next that, well, no one will believe is from Next. The midi in question is from the brand's designer collaboration with Isa Arfen as part of the LabelMix range, and it's a striped green button-front dress with a pleated skirt, a nipped-in waist, and off-the-shoulder sleeves with bows falling just below the shoulder. The fluted skirt and accentuated waist makes this a silhouette that's hugely flattering, so it's not surprising that the dress has quite the fan club: Influencers like Jessie Bush and Brittany Bathgate have been wearing this perfect sundress. Keep scrolling to see and shop the midi before it inevitably sells out.

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(Image credit: Brittany Bathgate)

Style Notes: Brittany Bathgate wears her off-the-shoulder midi with a pair of white espadrilles with ties at the ankles. 

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(Image credit: We the People Style)

Style Notes: Jessie Bush sticks to the green colour palette, pairing her dress with look-at-me green pom-pom–adorned sandals. 

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Shop More Off-the-Shoulder Dresses

For more dresses, see our guide to the It dresses of 2018. 

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Emma Spedding
Freelance Fashion Editor

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.