8 Denim Brands That Will Blow Up This Fall
It's safe to assume you already have a go-to pair of jeans that makes you feel 100% yourself, and while we don't ever want you to have to part ways with said jeans, we do want you to consider expanding your denim horizons as we enter a fresh season. Considering jeans are a must-have in any well-versed wardrobe, owning multiple pairs that serve multiple purposes is nothing short of wise, and as of late, brands have been catching onto the movement of "wearable wardrobes" by either creating a new brand from the ground up or by incorporating jeans into their runway collections.
Ahead we've compiled a list of brands that are doing both. Some brands are newer, such as SlvrLake, while others aren't necessarily known for their denim but have been churning out pairs that have fashion girls scrambling for more (e.g., Khaite). As we dive headfirst into fall, updating your denim assortment is a task that should not be overlooked. One scroll through the selection ahead should leave you fully in the loop when it comes to the latest in the denim world, and adding a few pairs to your cart will have your wardrobe more than ready for the seasonal shift ahead.
SlvrLake
SlvrLake was founded with one thing in mind: creating the perfect pair of jeans. Sounds simple, but it's no easy feat. So far, the fashion community has responded with nothing but positivity to this newer denim brand due to all of the qualities it aimed to possess, including an impeccable wash and fit.
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Cie Denim
If alternative denim is something you're into, Cie is a brand that should be on your radar stat. Cie is designed and made in New York using solely sustainable denim and reworked vintage pairs. With the upside-down look, these pairs will definitely be the showstoppers in your denim collection while still being extremely wearable.
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Colovos
The founders of Colovos, Michael and Nicole Colovos, come from a background that bleeds creativity. After working in editorial and relaunching Helmut Lang, the duo started Colovos with the intention of designing pristine yet wearable clothing for the modern woman. The denim, specifically, is a special breed within the brand, especially its collaboration with The Woolmark Company, in which they worked with mills that are using socially responsible production cycles to create innovative new denim for all to see.
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Warp + Weft
Warp + Weft is a denim brand that is considerate in every way imaginable. From body-inclusive sizing to sustainable efforts worth championing, this is one company to watch not only this fall but as we continue on into 2020 and beyond.
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Jordache
Jordache is the destination for fun denim. Between the logo-printed, tie-dye, and PVC pocket pairs, there is really nothing not to love. But if statement denim isn't for you, fear not, for the brand also churns out classic pairs that fit like a glove.
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Khaite
While it's not strictly a denim brand, Khaite's jeans have garnered cult status among fashion insiders and are on their way to being the go-to choice of cool girls everywhere this fall.
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Decade
Using natural fabrics and exercising sustainable efforts, Decade's denim is simple, wearable, and classic. What else could one want from a pair of jeans?
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Still Here New York
Timelessness is key in the fit and washes of Still Here New York's denim assortment, but there's a twist. Each pair incorporates a unique detail that will ensure you stand out from the crowd every time.
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Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over eight years, where she started as an associate editor and has since worked her way up. Lauren has over 10 years of experience in the fashion editorial space, starting her career with internships at Marc Jacobs, Marie Claire, and The Zoe Report, where she was later hired as their editorial assistant. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. It is here where she leads and manages Who What Wear's fashion team and oversees all day-to-day editorial content and large tentpole moments. This includes all of the runway, trend, and shopping-driven content that ultimately helps to build a strong brand reputation within the industry. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many of the celebrity cover shoots, including big names like Kaia Gerber, Normani, and Kristen Stewart.
She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her personal style has been featured on sites such as Vogue, Harpers Bazaar, and Elle. She prides herself on discovering and supporting small brands and on her knack for a good vintage shopping find. When she isn't working, she enjoys researching and dining at reputable restaurants around both her neighborhood and the globe.
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