I Tell Everyone About This Chic Nordstrom Brand—20 New Items on the Docket Today
I look at clothes all day every day (yes, even on the weekends), so for me to be really impressed by a brand, it says a lot. And I've been thoroughly impressed with Open Edit, the super-affordable in-house Nordstrom brand that I count on for wardrobe essentials like tees, tanks, dresses, and outerwear that look expensive but cost under $100. Even its shoes have passed my try-on tests, and I'm probably the pickiest person you'll ever meet when it comes to footwear.
All that's to say that when a fresh drop arrives at Nordstrom in a box marked Open Edit, my ears perk up and I right away run to see what's inside. And after scrolling through every last new piece, I'm certain that this selection is the brand's best yet. Mostly made up of quality basics like muscle tanks, satin tees, faux-leather jackets, tailored separates, and LBDs, the offering checks off every one of my spring-shopping boxes—and then some. So without further ado, scroll down to shop the newest arrivals from the chic Nordstrom brand I tell everyone about.
This style of tank top is so much more refined than your average white, ribbed option.
This strappy LBD reminds me so much of a vintage Alaïa dress that's currently in my The RealReal cart.
Open Edit doesn't just have basics. The brand experiments with trends, too. Case in point: this lace, lingerie-like slip dress.
I don't know about you, but I am 100% here for the pencil-skirt renaissance.
You know who loves a blazer minidress? Meghan Markle.
Eliza Huber is an NYC-based senior fashion editor who specializes in trend reporting, brand discovery, and the intersection of sports and fashion. She joined Who What Wear in 2021 from Refinery29, the job she took after graduating with a business degree from the University of Iowa. She's launched two columns, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter; and reported on everything from the relationship between Formula One and fashion to the top runway trends each season. Eliza lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, watching WNBA games, and scouring The RealReal for discounted Prada.
-
5 Commute-Friendly Trends I'm Buying to Wear in NYC This Year
What to wear when you've got places to be.
By Natalie Cantell
-
These Under-$100 Winter Buys From Nordstrom Are a Pure Hit of Fashion Dopamine
These will have your friends doing a double take.
By Jennifer Camp Forbes
-
38 Chic Nordstrom Items That Will Make People Think You Hired a Stylist
Modern silhouettes ahead.
By Bobby Schuessler
-
Elsa Hosk's Already Wearing 2025's First Viral Sneaker Trend
For $80? Say less.
By Eliza Huber
-
I Own $400 Leggings, But This Under-$40 Pair Looks and Feels More Expensive
No, I'm not lying.
By Nikki Chwatt
-
I Already Failed My 2025 No-Buy—36 Under-$100 H&M Finds That Look Triple the Price
Miu Miu, Khaite, and Prada are all on the menu.
By Ana Escalante
-
Quiet Luxury's Out—Here's How Stylish Women Are Wearing Loud Luxury's First Viral Trend
It's too chic.
By Copelyn Bengel
-
I Don't Do Maximalism—6 Quiet Luxury Trends That Are Still Cool in 2025
On-trend, not trendy.
By Natalie Cantell