I Tell Everyone About This Chic Nordstrom Brand—20 New Items on the Docket Today
I look at clothes all day every day (yes, even on the weekends), so for me to be really impressed by a brand, it says a lot. And I've been thoroughly impressed with Open Edit, the super-affordable in-house Nordstrom brand that I count on for wardrobe essentials like tees, tanks, dresses, and outerwear that look expensive but cost under $100. Even its shoes have passed my try-on tests, and I'm probably the pickiest person you'll ever meet when it comes to footwear.
All that's to say that when a fresh drop arrives at Nordstrom in a box marked Open Edit, my ears perk up and I right away run to see what's inside. And after scrolling through every last new piece, I'm certain that this selection is the brand's best yet. Mostly made up of quality basics like muscle tanks, satin tees, faux-leather jackets, tailored separates, and LBDs, the offering checks off every one of my spring-shopping boxes—and then some. So without further ado, scroll down to shop the newest arrivals from the chic Nordstrom brand I tell everyone about.
This style of tank top is so much more refined than your average white, ribbed option.
This strappy LBD reminds me so much of a vintage Alaïa dress that's currently in my The RealReal cart.
Open Edit doesn't just have basics. The brand experiments with trends, too. Case in point: this lace, lingerie-like slip dress.
I don't know about you, but I am 100% here for the pencil-skirt renaissance.
You know who loves a blazer minidress? Meghan Markle.
Eliza Huber is a New York City–based fashion editor who specializes in trend reporting, brand discovery, and celebrity style. She joined Who What Wear in 2021 after almost four years on the fashion editorial team at Refinery29, the job she took after graduating with a marketing degree from the University of Iowa. She has since launched two monthly columns, Let's Get a Room and Ways to Wear; profiled the likes of Dakota Fanning, Diane Kruger, Katie Holmes, and Sabrina Carpenter for WWW's monthly cover features; and reported on everything from the relationship between Formula One and fashion to the top trends from fashion month, season after season. Eliza now lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, running in Central Park, and scouring eBay for '90s Prada and '80s Yves Saint Laurent.
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