Mytheresa Is My Holy Grail for Luxury Shopping—32 New Finds You Must See Before They Sell Out
If you take pride in finding the best, most sought-after fashion items online before everyone else, there's a good chance you're already familiar with the subject of this story. (If not, you can thank me later.) The retailer is Mytheresa, and it's long been one of my favorite shopping sites. The Munich, Germany–based company is always one of the first retailers to stock the latest brands and latest It items, so it's a great place to discover what's cool in fashion, even if you're not in the market to buy at the moment. The company's Chief Buying Officer Tiffany Hsu has impeccable taste and clearly knows what people want.
I scroll through Mytheresa daily, as it adds hundreds of items to its new-arrivals section each day and I don't want to miss anything. I consistently find covetable items in that section that could sell out at any moment and investment-worthy basics that I know I'll wear for years to come. Additionally, the site's customer service is great, it often has exclusive items, and shipping is incredibly fast. With that, below, find a selection of 32 new Mytheresa items I can't stop thinking about and that I'm sure won't be in stock for long.
Pink suede may not be the most practical choice, but this bag is worth it.
The new Gucci flats everyone's talking about right now.
The It bag that keeps on giving.
If I owned these, I know they'd become my favorite sneakers instantly.
This is sure to be a popular one on the 2025 wedding-guest scene.
These highly coveted flats were just released in a new color that's perfect for spring.
The new Le Teckel clutch is going to be *the* It bag during fashion month.
Of course the newest incarnation of The Row's 90s bag is perfect.
Loewe reimagined its ballet sneakers, and they're a success.
Hailey Bieber is just one of the celebs toting this It bag around lately
It's not too soon to start thinking about spring and summer shoes.
To say these are cult classics is an understatement.
An east-west bag is the only bag trend you need in 2025.
Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
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