This Advent Calendar Sells Out Every Year—Here's How You Can Win One
Sponsor Content Created With Missoma
If you’re a regular Who What Wear reader, you’ll already know how often we turn to Missoma for our jewellery needs. Whether we’re looking to elevate our own outfits (honestly, everyone in the office has something from the brand), or recommending, say, the perfect gold hoops to you guys, Missoma is always our first port of call for pieces that are chic, special and won’t break the bank. So when we heard about Missoma’s advent calendar, we could hardly contain our excitement. Yes, beauty advent calendars are great and all, but jewellery doesn’t run out after a few weeks, does it? All we have to say is sign us up.
This year’s version comes in a sleek black and gold palette in line with the brand’s mission to create "jewellery for everyone.” It’s filled with Missoma’s best-selling jewellery worth over £800, but it only costs £395. (Yep, you read that right). We don’t want to ruin the surprise, but inside you’ll find so many of Missoma’s iconic minimalist pieces, like pendant necklaces, timeless hoops and the Gold Bobble Chain Anklet we all wanted this summer alongside some of its newer styles like hair clips and the Rope Eyewear Chain.
As you would expect, the advent calendar always sells out quickly. But you’ll be pleased to know we’ve also teamed up with the brand to give one Who What Wear reader the opportunity to win one just by signing up here. What are you waiting for?
Of course, if you miss out on the calendar, there’s always Missoma’s new A/W 21 collection to comfort you. We’ve been browsing since it launched last week, and the celestial, star-inspired drop doesn’t disappoint (no surprises there). According to creative director Marisa Hordern, the collection was created to symbolise "shining on” and "interconnection with something bigger than ourselves.” It’s full of beautiful pieces to dress up with as we reacquaint ourselves with our social lives this season.
Remember to sign up for Missoma’s advent calendar here for the chance to win one, and just keep scrolling to see and shop our favourite pieces from the new collection.
Shop New Missoma Pieces
Emily Dawes is an editor, stylist and writer with over 12 years in the industry. Known for impeccable taste, our readers trust her advice, especially in her top-selling column, expensive-looking high street buys. Working for Who What Wear UK since 2020, Emily has been a contributing editor, branded content editor and affiliate editor. Now, as senior shopping editor, she leads the e-commerce content strategy. After obtaining a BA in English and American Studies from Nottingham University, Emily interned at The Mail on Sunday’s YOU. As the magazine’s fashion editor, she managed the fashion team and travelled the globe to style and direct fashion editorials and celebrity cover shoots. As a freelancer, she styled Grazia cover shoots, developed brand marketing and content plans and worked with VIP clients including Elizabeth Day.
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