Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
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Gigi Hadid Wore the Flat Shoes Every NYC Fashion Girl Owns for Casual Days
Throw them on and go.
By Allyson Payer
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Gold Watches Are Trending—Everything You'll Want to Know Before Buying One
The more you know.
By Eliza Huber
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Your Guide to Gifting Black-Owned Brands at Every Price Point
Make every dollar count.
By Jasmine Fox-Suliaman
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Abercrombie Is Having Its Biggest Comeback Yet, so I Tried Its Best Jeans
Yes, I said Abercrombie.
By Sierra Mayhew
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European Women Never Skip This Accessory When They Want to Look Polished
It's a must-have.
By Anna LaPlaca
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I Have These 15 Under-$50 Gifts Bookmarked and Ready to Go
By Nayiri Mampourian
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This Iconic Jewelry Brand Is What Holiday Dreams Are Made Of
Sponsor Content Created With Tiffany & Co.
An inside look from our editors.
By Michaela Bushkin
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Of All the Camel Coats on the Internet, These 15 Are the Hands-Down Best
Camel coats > black coats.
By Allyson Payer
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33 Cool Outdoor Activewear Styles That Prove Functional Can Be Cute
Who said functional wasn't fun?
By Chichi Offor
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Power Stylist Karla Welch Told Me Her Incredibly Chic Holiday Present Picks
Of course we want everything she recommends.
By Jennifer Camp Forbes
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My Friend Wants a Chic Wardrobe—I Sent Her These Early Black Friday Fashion Deals
Discounted gems from Nordstrom, Zara, J.Crew, and more.
By Jennifer Camp Forbes
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New Year, New Frames: The Prescription Eyewear We're Wearing in 2025
Sponsor Content Created With Walmart
It's time for a new prescription.
By Natalie Gray Herder
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I Take Holiday Dressing Very Seriously—16 Accessories Bringing the Glam
Sponsor Content Created With Net-a-Porter
The bags, shoes, and jewelry pieces that will define your look.
By Natalie Gray Herder
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I'm a Former Nordstrom Buyer—These Fall Items Will Make Any Outfit Look *Richer*
Elevated selects.
By Bobby Schuessler
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So This Is How to Style Skinny Jeans If You Want to Look Expensive
Thanks for the inspo, Eiza González.
By Erin Fitzpatrick
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My Mom and I Just Shopped for 3 Hours—These Classic Items From Nordstrom's Black Friday Sale Are Front-Runners
Elevated and chic pieces.
By Bobby Schuessler
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Chic People in London and NYC Love This Winter Shoe Trend—10 Styles From Nordstrom's BF Sale
Who can say no to discounted designer footwear?
By Nikki Chwatt
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People in Paris Are Wearing These 4 Elevated Staples With Jeans This Winter
Versatile must-haves.
By Bobby Schuessler
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*The* 11 Sweaters at the Top of My Holiday Wish List
Sponsor Content Created With J.Crew
Plus, more ultra-chic winter staples you need to see.
By Emma Walsh
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The Ageless Skirt Trend Taylor Swift and Lucy Liu Both Wore in November
Approved by both millennials and Gen X.
By Erin Fitzpatrick
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I'm 28 and My Mom Is 58—Holiday Gifts We'd Both Love to Unwrap
Our eyes are on this Coach bag.
By Natalie Gray Herder
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35 Chic Zara Finds I'm Bookmarking Ahead of Its Black Friday Sale
Add to cart.
By Judith Jones
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Quiet Luxury Is in the Lead—10 Low-Key Brands That Are the Epitome of Chic
Meet the brands that whisper.
By Yusra Siddiqui
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Here's Everything I'm Buying at Shopbop Right Now, From Elegant Coats to Holiday Dresses
Chic fall and winter pieces ahead.
By Judith Jones
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These 26 New Zara Finds Are Future Best Sellers—Guaranteed
Call it a hunch.
By Eliza Huber
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My Favorite Dresses Look Brand-New When I Add This Parisian Staple
And just like that, I feel like I have a different closet.
By Sierra Mayhew
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Our Predictions Came True: This Will Be Fall 2024's Biggest Color Trend
It's wildly elegant.
By Allyson Payer
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34 Chic Free People Styles I'm Eyeing Ahead of Black Friday
Calling all of my Free People lovers.
By Chichi Offor
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Charli XCX Went to SNL Rehearsals in a Highly Unexpected Denim-and-Boots Combo
Fit for all forecasts.
By Drew Elovitz
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Have You Seen Madewell Lately?! 30 Items I'm Eyeing Ahead of Black Friday
I'm starting my shopping early.
By Bobby Schuessler