The Logo Bags I'm Thinking About Ordering Right Now
Back in the early 2000s, logo bags were pretty much everywhere and stood out as the accessories on the arms of fashion girls everywhere. Carrie Bradshaw, with her Dior saddle bag and her Fendi baguette, epitomizes the popularity of trend. Lately, though, there’s been a huge resurgence and logo bags are once again popular. I regrettably sold one of my Louis Vuitton monogram bags a few years ago and now really wish I hadn’t.
But there’s some good news for anyone else who might have had the same closet-cleaning impulse. Not only are there are lots of online retailers that are selling used versions, but some designers are even re-releasing the iconic bags. Fendi just designed an FF capsule collection with Net-a-Porter, while Dior brought the coveted saddle bag back for its F/W 18 show. The logo bag trend is everywhere right now, and we’re only expecting to see it grow more.
Christian Dior
Christian Dior Book Tote Bag (price upon request)
Louis Vuitton
Fendi
Chanel
Now, I’ll just be figuring out which of these to order.
Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury and runway content as well as wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, Tiffany & Co., and MyTheresa, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.
-
This Handbag Color Trend Is Chicer Than Black, Burgundy, and Brown
Sorry, but it's true.
By Eliza Huber
-
Rachel Sennott Just Resurrected the 2005 It Bag Every Y2K Celeb Owned
Including Mischa Barton and Jessica Alba.
By Erin Fitzpatrick
-
J.Lo Has Already Replaced Her Black Bag With the Spring Bag Color Trend Chic Dressers Prefer
Why wait?
By Allyson Payer
-
Ssense Just Dropped a Ton of New Designer Bags—These 20 Will Sell Out First
Wish list granted.
By Drew Elovitz
-
These 8 Handbag Trends Are Future Classics
Stop falling for trends.
By Eliza Huber
-
Well, That Was Quick: The Most Elegant Bag of 2025 Has Already Arrived
It's going viral.
By Anna LaPlaca
-
Fashion People in London Are Pinning This Anti-Designer Bag as the Must-Have Accessory of 2025
You'll never guess who makes it.
By Nikki Chwatt
-
This Loud Bag Trend Has Fully Infiltrated European Women's Wardrobes
It makes every outfit better.
By Allyson Payer