This Brand Will Be on Every It Girl Come Summer, so I Tried Its Best Pieces

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(Image credit: @_sierramayhew)

If there's a designer brand that you will definitely see everywhere this summer, it just has to be Loewe. With luxurious resortwear being its niche, I can't think of a better brand to be seen in this summer. As it slowly began appearing all over my Instagram feed once temperatures began rising, I just knew that the takeover had begun.

I am a huge Loewe stan, so as you can imagine, I was ecstatic to be trying its pieces. You truly get what you pay for—the quality is unmatched, and the designs are so on-trend yet unique. Below, see the four looks I styled using Loewe pieces that are bound to define summer 2022.

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(Image credit: @_sierramayhew)

The "low-rise pants + ribbed white tank top" combo has quickly become known as the fashion-person uniform of the year. When the tank top in question just so happens to be Loewe, things are taken to the next level.

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(Image credit: @_sierramayhew)

The Loewe I know and love is all about vacation, and this made my day in the city feel very tropical. If you look closely, you'll see a colorful assortment of parrots on the skirt. I've never been more in love.

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(Image credit: @_sierramayhew)

When I stepped outside in this set, I immediately received an array of compliments. The comfort level is better than my favorite pajamas, yet I still look so chic. Pairing it with the Puzzle bag helped me understand why it's been an It bag for so long. It's iconic.

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(Image credit: @_sierramayhew)

Where does the little black dress stand in a world where midi and maxi dresses are favored by fashion people? This slinky dress from Loewe is exactly what you need to be looking at. The cowl neck, halter strap, and chain detailing are so chic.

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Up Next: Summer in the South of France Has Begun—6 Easy Looks to Copy

Sierra Mayhew
Fashion Editor

Sierra Mayhew is a fashion editor at Who What Wear, bringing a decade of experience in the fashion industry to the editorial team. Since joining Who What Wear in 2021, Sierra has made her mark by expertly blending luxury and accessible fashion content. Whether she's decoding the latest runway presentations or crafting a perfectly curated shopping list, Sierra's keen eye and relatable approach have solidified her as a trusted voice in the fashion space. She's also reported on major industry events like Paris Fashion Week and lent her expertise to red carpet coverage, ensuring her audience gets an insider's view of the most glamorous moments in style. Before joining Who What Wear, Sierra sharpened her skills at Harper's Bazaar and Elle, with bylines in Bazaar.com and collaborated with iconic brands such as Gucci and Ferragamo. Her ability to translate editorial expertise into viral social media content sets her apart, seamlessly bringing her articles and personality to life for a new generation of readers and followers. A graduate of the University of Notre Dame, Sierra brings a unique perspective to the fashion industry that is informed by her love for travel, music, and discovering the hidden gems that make New York City a constant source of inspiration.