There's a bag named after her, she provides many with endless style inspiration, and her name is synonymous with French-girl style. We're talking about Jane Birkin, the latest muse of French fashion house Saint Laurent. Following the likes of Joni Mitchell, Courtney Love, and Marianne Faithfull, the 69-year-old stars in a series of ads for the brand as part of its ongoing Music Project. Saint Laurent designer Hedi Slimane photographs his muses for the campaigns, none of which are tied to a specific season, to promote the iconic women who have inspired him over the years. The understated black-and-white photos feature Birkin in the label's legendary Le Smoking jacket, which was crafted by Yves Saint Laurent himself in 1966 as part of his pop art collection. What better way to celebrate the iconic tuxedo than to have it modelled by one of the industry's biggest style icons? It's a match made in fashion heaven!
Keep scrolling to check out the photographs featured in the campaign.
Shop for classic Saint Laurent pieces here and let us know what you like about these pics in the comments box below…
-
Don't Come for Me, But I'd Pick Hailey Bieber's Elegant Bag Over a Margaux Any DayIt's that chic.
-
9 Trends Set to Define Spring 2025 FashionWhat to know from the spring/summer 2025 runways.
-
I Test-Drove the 3 Designer It Bags Everyone's Talking AboutThese details impressed me the most.
-
Hailey Bieber Wore the Shoe Color You're Not Wearing (But Should Be)I need at least three pairs immediately.
-
From Hailey to Zoë, Every Chic Celebrity Is Carrying This Fall It BagSpotted.
-
'60s French Films Are at the Core of My Summer Aesthetic—7 Trends I'm CopyingTaking cues from Brigitte Bardot and Jane Birkin.
-
Anne Hathaway and Dua Lipa Are in Agreement Over This Affordable Bag TrendOh, and Jane Birkin too.
-
Amal Clooney Wore Controversial Boots to the Airport That'd Make TSA SquirmThey're not exactly travel friendly, but they are incredibly chic.
