Why It's Okay to Look Pretty This Year

Hannah Almassi's avatar
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last updated
in How Tos

From the bouncy, pearl-swathed pink dresses at Simone Rocha to Gucci’s coquettish magpie or romantic bias-cut florals on the Alexander McQueen runway, spring's fashion outlook is nothing short of sweet. Looking at the catwalks was enough to give a girl toothache, but this barrage of beauty broke through some snooty barriers. There is now an official all clear to those of you who have struggled with the style psyche’s general desire for ‘ugly chic’, minimalism or norm core. It's okay to wear a pretty-for-the-sake-of-pretty frock again. Even better if you can match it up with butter-wouldn’t-melt dolly shoes and a little bow in your hair.

And for girls who don’t want to fall into ‘basic’, just look out for the buckaroo-style tipping point and aim for saccharine. Add just one more accessory and you’ll jettison the look into directional, ironic territory. Visit Miu Miu or Saint Laurent-land where tiaras and net tutus are worn with a knowing nod to the DIY aesthetic of Courtney Love. 

From sherbet pink bell-sleeve blouses to adorable floral brooches, with this is new kind of feminine you decide whether to play it soft or introduce an edge.

Scroll down to the see the looks from the S/S 16 shows and then carry on down to shop the right pieces to pull it off today, princesses!

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Miu Miu S/S 16
(Image credit: Victor Virgile/Getty Images)

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Gucci S/S 16
(Image credit: Venturelli/Getty Images)

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Simone Rocha S/S 16
(Image credit: Victor Virgile/Getty Images)

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Chanel S/S 16
(Image credit: Dominique Charriau/Getty Images)

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Alexander McQueen S/S 16
(Image credit: Victor Virgile/Getty Images)

Shop these extra-pretty buys online today...

Related: 11 Spring Dresses You Can Get Away With Wearing Now

Hannah Almassi
Hannah Almassi
Managing Director, Women's UK

Hannah Almassi is the MD for Women’s UK at Future PLC. Following a decade-long tenure as Who What Wear UK’s first Editor-in-Chief, she now oversees Who What Wear and Marie Claire in the UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. As an expert at the intersection of content, commerce, building brands and monetising digital platforms, she now combines her editorial experience alongside business acumen to help guide digital titles into the future.