4 Items That Made Holly Willoughby 10 Times More Stylish This Year

Holly Willougby isn't typically considered a directional style icon, however, no one has influenced how British women shop and dress in 2019 quite like her. This year, Willougby really upped her fashion game, and instead of wearing pieces with mass appeal, she's experimented with more trend-led pieces. Holly has stayed loyal to her usual mix of high-street brands like Marks & Spencer, Warehouse and Topshop but has also started wearing cult Instagram brands too, such as De la Vali, Ganni and Rixo. Anything Holly wears sells out almost instantly, but they're certain pieces that have really earned her points with fashion insiders this year. Keep scrolling to see and shop the four items that really made her style stand out this year.

1. Rixo

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(Image credit: Holly Willoughby)

Style Notes: This year, Willoughby has been wearing printed midi dresses by cult Instagram brand Rixo.

2. Hiker Boots

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(Image credit: Holly Willoughby)

Style Notes: On I'm a Celebrity… Get Me Out of Here! chunky hiker boots were integral to every outfit she wore, and they look great outside of the jungle too.

3. Checked Suits

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(Image credit: Holly Willoughby)

Style Notes: This is one of our favourite Holly looks of 2019. The cropped ankle-length trousers and double-breasted jacket with nothing underneath is a cooler alternative to a party dress.

4. Co-Ords

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(Image credit: Holly Willoughby)

Style Notes: Another of Holly's best looks of the year was this knitted co-ord from Warehouse. It's a cosy outfit but still looks put-together.

Next up, see our guide to the key trends for spring/summer 2019.

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Emma Spedding
Freelance Fashion Editor

Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.