Party Season Isn't Complete Without These Viral Makeup Products
Sponsor Content Created With SheGlam
Contrary to popular belief, putting together a chic holiday outfit is the second most important part of party season—and that's because perfecting the look with hair and makeup is the first. Be it a glittery eye or a shimmery highlight, it's the little details that wrap up your look with an invisible bow, and this season, I'm letting SHEGLAM do me the honor. This brand has gone viral countless times on TikTok and other social media platforms for its ultra-pigmented formulas available for under $5. (The liquid blush is unreal.) What if I told you that you could spend less than $50 on full glam for your next holiday party? Before you run to the SHEGLAM website to place your order, I've gathered the best products for you below.
Foundation and Concealer
Blush and Highlighter
Eye Shadow and Eye Liner
More Holiday Must-Haves
Aniyah Morinia is a beauty and fashion editor based in New York City. Since starting at Who What Wear, Aniyah has developed a passion for hosting livestreams, working red carpets, and creating TikToks in addition to writing fashion and beauty stories. She'll never pass up the opportunity to uncover an NYC hidden gem or mix and mingle with her friends (all while swapping holy-grail products, of course).
-
Saie Beauty's Internet-Famous Blush Got a Cool, Italian Update—My Sun-Kissed Skin Says It All
I'm saying ciao to flushed, glowing skin.
By Kaitlyn McLintock
-
Award Season Is Over, and the Stats Are In—Celebs Requested *These* Makeup Looks the Most
We chatted with some of Hollywood's most in-demand celebrity makeup artists.
By Alyssa Brascia
-
I've Been Applying Mascara Wrong for 15 Years—An Iconic MUA Just Gave Me a Life-Changing Tip
My lash game will never be the same.
By Jamie Schneider
-
Suddenly, This "Glum" Hue Is 2025's Hottest Makeup Trend—Doechii and Julia Fox Are Proof
Forget what you know about pastels for spring.
By Alyssa Brascia
-
In Defense of Angsty Beauty
From "unapproachable" makeup to "anti-pretty" perfume.
By Jamie Schneider
-
From Vacation Skin to Orchid Lips—3 White Lotus Beauty Trends That Will Define the Summer
In conversation with the show's lead makeup artist.
By Alyssa Brascia
-
Kendall Jenner Just Introduced Us to the $10 Liquid Blush That Everyone Will Want This Spring
Grab it before BlushTok sells it out.
By Alyssa Brascia
-
Maybe I'm Dramatic, But This New Foundation Is the Best Thing That's Ever Happened to My Acne-Prone Skin
BRB, writing it a million love poems.
By Shawna Hudson