These H&M Buys Are Going to Dominate This Summer

As you know, H&M is one of the best high-street stores for not only identifying trends but starting them too. After a very successful spring, in which more H&M cult buys were born than ever before, if its latest drop is anything to go by, the high-street hot spot looks set to continue leading the affordable-style charge into summer, too. 

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(Image credit: @clairewakeman)

You need only browse a few rows in its new-in section to be presented with just about every new-season trend going—at least, the ones most suited to this time of year. From must-have tank tops and tailored trousers to expensive-looking shoes and the co-ord that takes 30 seconds to style, there are so many ways you can refresh your wardrobe without having to website-hop. Keep scrolling to shop the H&M trends 2021 has to offer right now.

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(Image credit: @waityouneedthis)

1. SUMMER TOPS

The humble summer top continues to reign supreme at H&M this summer. Choose between racerbacks, statement silhouettes or more classic fits—they are all sure to be warm-weather fail-safes.

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2. WIDE TROUSERS

Wide-leg trousers are one of the biggest trends of spring 2021, and naturally, H&M is already leading the charge with its edit of loose trousers. 

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3. CHUNKY SANDALS

All too often, the high street overcompensates on its affordable sandals, adding unnecessary details to make them more interesting. However, H&M's current edit of chunky sandals is one of the chicest we've ever seen from the brand and will help carry you through the remainder of the year.

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4. SHADES OF PINK

Pink is set to be one of the top colours to wear this season and is already making an impact on H&M's new-in section. The must-have item has to be its powdery shacket, which is beyond cool paired with chunky trainers. 

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5. SHORTS SETS

H&M's summer shorts are always impressive, and this season is no exception. We're falling hard for the brand's shorts-and-top pairings, which not only look good but also take 30 seconds to style. 

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6. LINEN SEPARATES

Last year, H&M sold out of a particular pair of linen trousers, and this year, they're back with plenty more warm-weather winners via loose shirts, cute dresses and smart tailoring. 

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7. MINISKIRTS

Mini hemlines are making a splash on the fashion scene this season, and H&M already has some of the best options out there. As we head into autumn, wear with opaque tights and chunky loafers for maximum It-girl appeal. 

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This post was originally published at an earlier time and has since been updated.

Next up, the biggest autumn/winter 2021 fashion trends to know. 

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Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s Deputy Editor and has over fourteen years of experience in fashion journalism. She been creating engaging and authoritative content for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, talent interviews self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their search and keyword planning, works closely with the fashion and beauty team on strategy and continues to pen many of her own articles. Prior to Who What Wear UK, Maxine's contributed to publications including Grazia, InStyle Marie Claire, Elle and Look, amongst others.