I'm a Stylist—Here Are 7 Spring Trends I'm Turning to H&M for This Season

If you’re an avid Who What Wear UK reader, you’ll know how much we rate H&M for expensive-looking, affordable fashion. As editors, of course, we try to encourage shopping from diverse sources—some vintage, some independent and some investment designer pieces as well as high-street—to create a truly versatile collection that lasts. But we all turn to H&M to bolster our wardrobes with trend-led pieces and elevated staples each season as well. As a stylist too, I find it’s the high-street brand I recommend to clients most often when they want a polished look on a budget. 

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(Image credit: @waityouneedthis)

Janelle wears H&M Jeans

So as spring gets under way (hopefully for real this time), I spent hours doing a deep dive of the brand’s new-in section to see exactly which trends and winning pieces H&M is doing best this season. I came back with seven in particular that really impressed me—whether that was because of the depth of options, the size diversity, the premium quality or the great value. From spring-perfect floral pieces to easy, everyday dresses and slick suiting, keep scrolling and you’ll find the trends I'll be turning to H&M for first on the high street this season. 

1. Spring Suiting

I'm a big fan of suits and how polished they can make you look with ease, so I've kept a keen eye on all the high street's new collections for the perfect styles this season. Hands down, H&M has the best offering with bright wedding guest–ready options as well as neutral everyday iterations—and the best part is you can also wear them as separates to get the most out of new purchases. 

SHOP THE TREND

2. Easy Dresses 

Throw-on dresses are spring saviours, and H&M does them really well every year. The latest spring drop hasn't disappointed, and there are so many options to dress up or down. 

SHOP THE TREND

3. Relaxed Linen 

It might not be quite time for head-to-toe linen yet, but adding in one or two elements to a layered outfit now can make your outfits feel really fresh. Plus, these pieces are so good they'll likely all be sold out by the time the next heatwave hits. 

SHOP THE TREND

4. Minimalist Staples

One of my top tips for shopping H&M (and all of the high street) is to opt for minimalist staples in neutral tones that won't age so quickly. Luckily, it's one of H&M's strongest suits, and whether you're looking for an understated dress or the perfect wide-leg trousers, you'll likely find them in this new spring collection. 

SHOP THE TREND

5. Modern Denim

S/S 22 sees the return of denim in all its forms. There are jackets, shirts, midi skirts and dresses, as well as plenty of new jeans shapes to get you out of your straight-leg rut. Keep scrolling to see what H&M has to offer.

SHOP THE TREND

6. Spring Blooms

Florals for spring aren't groundbreaking—we know that. But the way H&M has incorporated some dainty prints into its most-loved designs keeps them feeling fresh and versatile for the year ahead. 

SHOP THE TREND

7. Fresh Accessories

The simplest way to elevate all your current outfits and bring them into spring? Add a fun new accessory. Whether that's cute sandals or a basket bag, H&M has so many affordable options that really impressed me this season, but here are a few of my favourites. 

SHOP THE TREND

Up Next: The Best High-Street Buys We've Seen on Instagram This Month

Emily Dawes
Affiliate Editor

Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.

Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.

Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.

When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.

Emily is currently on maternity leave.