H&M's Knit Dresses Could Easily Be Designer—24 I've Added to My Winter Wish List

The knitted dress has really become the unsung hero of our wardrobes over the past few years, which is unsurprising, really, when you think about it. They’re cosy and comfortable but also chic; they look relaxed paired with trainers and chunky sandals in transitional months and really smart when paired with ankle or knee-high boots in winter. They’re also really flattering on most body types, hugging curves in all the right places. It’s obvious why they’ve become the perfect easy outfit choice and you’ll likely find at least one of the Who What Wear team wearing one at any given time.
Because the knitted dresses trend has stood the test of time and proven popular for many seasons now, there are so many iterations out there to choose from if you’re looking to invest in one or build up your collection. Yes, there are a number of designers doing them really well (think Christopher Esber and Chloé), but luckily for us, this is one of those trends the high street has absolutely nailed too.
In particular, H&M has knocked its knitted-dress offering out of the park. We know the high-street retailer is always impressive at producing expensive-looking basics, but trust us when we say its rib-knit dresses are next-level good. Almost all of the ones on site have five-star reviews with recurring comments about great quality and fit, and so we thought it was only right we collated the very best in an easy-to-shop edit below. There are figure-hugging stretch options, looser tunic versions, midi and maxi lengths—all in a spectrum of classic, wearable neutral shades. Keep scrolling to shop.
Shop H&M Rib-Knit Dresses:
I didn't know I needed a silk-blend knit dress in my life until I felt this—so, so cosy.
A knitted dress, with knee-highs and a tailored coat? or worn with some baggy jeans to help combat the cold weather—I'm sold.
I always find white outfits to be very whimsical-looking—if you can keep them looking pristine, you truly are a wizard.
Style this with a shearling jacket with a chic winter look that will work on the coldest of days.
This post was originally published at an earlier time and has since been updated.
Emily Dawes is an editor, stylist and writer with over 12 years in the industry. Known for impeccable taste, our readers trust her advice, especially in her top-selling column, expensive-looking high street buys. Working for Who What Wear UK since 2020, Emily has been a contributing editor, branded content editor and affiliate editor. Now, as senior shopping editor, she leads the e-commerce content strategy. After obtaining a BA in English and American Studies from Nottingham University, Emily interned at The Mail on Sunday’s YOU. As the magazine’s fashion editor, she managed the fashion team and travelled the globe to style and direct fashion editorials and celebrity cover shoots. As a freelancer, she styled Grazia cover shoots, developed brand marketing and content plans and worked with VIP clients including Elizabeth Day.
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